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The 6 Most Common Mistakes Founders Make When They Are Just Starting to Scale Revenue

SaaStr

Dear SaaStr: What are The Most Common Mistakes Founders Make When They Are Just Starting to Scale Revenue? As you scale, your win rate — the % of deals you close vs. the competition — should go down. Your happy customers beget more happy customers in SaaS. More on that here: I Was Wrong. NPS is A Great Core Metric.

Scaling 276
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How Revenue Leaders at Box, Calendly, and Lattice Scaled From $0 to $100M+ and Beyond

SaaStr

Mark Roberge , SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies. Attune sellers for one or the other. How do you define your ICP?

Scale 233
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Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders? In SaaS, once you have even a few million in ARR, the #1 challenge is recruiting top-tier VPs and building a truly top-tier management team: SaaS products mostly don’t sell themselves. SaaS products get too complex to hack a product roadmap too long.

Scale 254
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As You Scale, Most Of Your New Revenue May Well Come from Existing Customers

SaaStr

Q: Can the majority of a SaaS company’s revenues come from existing customers? Yes, especially once you are at scale. UiPath is at $600m ARR now growing 65% a year … and 75% of its new revenue / bookings are from existing customers. Let’s take some examples: #1. A bit more here. #2. More here. #3. More here. #4.

Scaling 287
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Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market.

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Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well?

SaaStr

Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? Most SaaS companies, once they have a mini-brand, start to get some amount of organic, “free” leads. All paid marketing is expensive in SaaS. Don’t Shortchange Second-Order Revenue. Let me dig in a bit.

Scale 226
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Dear SaaStr: What Are The Signs We’re Ready to Hire More Sales People to Scale?

SaaStr

Dear SaaStr: What are the signs that an enterprise SaaS startup is ready to scale by hiring more sales people? For a higher-velocity, in-bound driven SaaS product, most sales reps will have trouble processing more than 50 or so truly qualified leads a month. Plus — following up on the 50 qualified leads from the month before.

Scale 274
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Leveraging Consumption to Drive Growth: The SaaS Expert's Guide to Usage-Based Pricing

Speaker: Igor Stenmark, Andrew Dailey, &Youssef Yaghmour

Unleashing Usage-Based Pricing to Drive Growth, Customer Satisfaction and Retention: The Why’s, How’s and Roadmap Practical Steps to Making Consumption Pricing Models Simple As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. Join Co-Founder and Co-CEO of Predictable Revenue Collin Stewart to learn how to use this formula to fast-track your startups’ growth journey.