Totango

APRIL 14, 2020

While most of us associate the digital leap to subscription and third-party software services with customer empowerment, those same tech advances make it easier than ever to provide personalized care in a targeted, scalable manner. Organizations need to segment customers based on how world events such as COVID-19 affect them.

B2B 71

B2B Scale Marketplace as a Service Sales Hiring 71

Brian Balfour

JANUARY 4, 2017

I recently wrote about the most common mistakes with CAC (customer acquisition cost) that can derail growth efforts before you even get started because CAC is a metric that's foundational to growth strategy. Making CAC truly useful as an operating metric comes down to segmenting. Average marketing/sales cycle is less than 30 days.

Scale 71

Scale Marketplace as a Service Acquisition Content Marketing 71

OPEXEngine

JULY 27, 2021

Be carefully bold about affecting change and helping to guide the company in an evolving world and marketplace. Be strategic about your metrics. Managing your service portfolio and delivery expectations. Give them the infrastructure to focus on helping manage the business in a fast-paced world. .

Finance 52

Finance Outsourcing Services Scaling SaaS 52

SaaStr

JUNE 16, 2020

I was an account executive covering financial services vertical and covering in New York. Adnan Chaudhry: We’re doing sales leadership, all hands calls with customer service and support and sales every single week. ” Now we have to look to a different metric. And I think Salesforce has learned a lot since then.

Sales Hiring 216

Sales Hiring Scale SaaS Payments Payment Services 216

Chart Mogul

MAY 7, 2020

If your new hire represents added headcount to your sales team, you may need to reconfigure your sales territories or lead assignment protocols. Answer questions new salespeople have about the company, its products/services, and its position in the marketplace. Related posts: The 3 sales metrics every salesperson needs to track.

Sales Hiring 52

Sales Hiring Underperforming Technical Team Marketplace as a Service Headcount 52

Point Nine Land

APRIL 21, 2021

This refers to the improvement of your main output metrics. If your mission is to reduce CO2 emissions, you can (potentially should) make this your main output metric. In SaaS vs. marketplaces? The article is using the word “growth” a lot. How are you coming up with the best solutions? How do you organize your work?

Sales Hiring 52

Sales Hiring Startup Scale Software Review 52

SmartKarrot

DECEMBER 18, 2020

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever. 1 More control over metrics to measure ROI.

Marketplace as a Service 10

Marketplace as a Service Trends Customer Lifetime Value Headcount 10

SmartKarrot

DECEMBER 18, 2020

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever. 1 More control over metrics to measure ROI.

Marketplace as a Service 10

Marketplace as a Service Trends Customer Lifetime Value Headcount 10

SaaStr

JUNE 10, 2020

We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount. We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. It’s a competitive marketplace.

Travel 241

Travel Scale Marketing Outsourcing Services 241