OPEXEngine

JUNE 8, 2021

According to a study conducted by Miller Heiman Group, more than 70 percent of B2B buyers fully define their needs before engaging with a sales representative, and almost half identify specific solutions before reaching out. month SaaS subscription. Today, buyers run the sale. Today’s enterprise SaaS buyers are hungry for content.

Enterprise 52

Enterprise Underperforming Technical Team SaaS Sales 52

Upscope

JANUARY 4, 2021

Guides can come in the form of blog posts, white papers, comparison sheets and more. How do I reset my password I can't remember which email address I used to sign up I want to change the account owner How do I cancel my subscription? How do upgrade / downgrade my subscription? What's my billing date?

Software Review 52

Software Review Systems Review Technical Review Scale 52

Unbounce

JULY 2, 2019

Creating interactive content (like quizzes, surveys, polls, and calculators) is one of the best ways to attract new customers and engage them in a conversation. Inevitably, however, some people who engage with your interactive content and landing page simply won’t sign up for your software. White papers.

Scale 111

Scale Marketing SaaS Sales Funnel 111

Sales Hacker

JULY 27, 2020

Don’t confuse or try to overdeliver for prospects by including a link to your company’s white paper in a P.S. It feels overwhelming, and it may distract them long enough to never do the most important thing — hit the reply button as often as possible. This email was asking them to reply if they currently have a subscription business.

Scale 95

Scale Subscription Payment Features Sales 95

SmartKarrot

DECEMBER 2, 2020

She has proven her spectacular works in content with an eclectic range covering blogs, eBooks, and white papers as well. This includes helping companies know and understand their clients and identifying the factors that drive customer engagement and satisfaction. Sue Nabeth Moore, Customer Success Leader.

Customer Success 17

Customer Success Leadership Retention Communication 17

Neil Patel

MARCH 15, 2021

You can also offer a checklist, ebook, white paper, or another downloadable asset. Some common ways to entice people to sign up include: email series free downloads free white papers or eBooks update lists, like new releases and product updates. What email marketing practices keep your readers engaged?

Marketing 145

Marketing Artificial Intelligence Social Media Advertising 145

Totango

MARCH 16, 2021

A full journey map covers all stages from lead acquisition through subscription renewals, upsells, and referrals, although some maps abbreviate this to focus on the post-sales part of the process. Engagement: prospects interact with a brand’s website and become freemium users. B2B Customer Journey Analysis.

B2C 117

B2C B2B Acquisition Retention 117

Neil Patel

MARCH 16, 2021

The more you can engage with your audience, the more likely they are to sign up for your email marketing list. One method for engaging your audience is a giveaway. For example, Videofruit once offered a prize of a 10-year subscription to Leadpages , an industry-leading landing page service. Host A Giveaway.

Marketing 133

Marketing Subscription Payment Features Branding 133

Neil Patel

JULY 13, 2021

These sites are not to be confused with paid subscriptions , which refer exclusively to a financial model that binds users to its pages. Netflix, for example, is the classic example of a subscription website: a platform that users gain access to via a recurring fee. What content should I include on my membership site?

Sales Hiring 143

Sales Hiring Travel Subscription Payment Features 143

Totango

SEPTEMBER 22, 2022

They usually are licensed through a subscription sales model. This can be anything from downloading a white paper to signing up for a trial. Add-on tools manage billing, sales engagement, and territory planning. Asset management tools help teams design engaging landing pages, email templates, and forms.

SaaS Payments 71

SaaS Payments Scale Payments Payment Solutions 71

Unbounce

MAY 1, 2019

For example, we can spin up landing pages with forms that provide access to an ebook, guide, or white paper. Ultimately, we want this prospect to register for a trial or buy a subscription. For the paid trial, you want to extend this to a full, long-term subscription. EDITOR’S NOTE. Don’t just focus on signups.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

Neil Patel

OCTOBER 1, 2021

Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. The transcription should serve as a starting point to creating engaging, valuable blog posts. Create an E-Course.

Social Media 135

Social Media AI Search AI Content Marketing 135

SaaSHolic

FEBRUARY 23, 2022

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. They write great articles, white papers and guides. As you can image HubSpot uses their blogs as their number source of leads.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

SaaSHolic

FEBRUARY 6, 2023

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. They write great articles, white papers and guides. As you can image HubSpot uses their blogs as their number source of leads.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

Sales Hacker

OCTOBER 7, 2021

Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Over 550 client engagements designing and implementing data-driven and technology-enabled revenue generation. What is one a-ha moment you’ve had in your sales career? . #12 Emily Blau.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Unbounce

OCTOBER 31, 2019

It’s the next step in keeping people engaged with your brand or product, generating continued goodwill, further qualifying your leads—or even increasing order values or making more sales. Keep ‘Em Engaged With Your Site. Have you ever signed up for an ebook, report, or white paper that never seems to find its way to the inbox?

Scale 144

Scale Branding Cloud Engagement 144

Kellblog

JANUARY 2, 2024

While UBP companies were hit harder, as this slightly confusing slide from Iconiq demonstrates [1], they nevertheless grew faster than their subscription counterparts in 2023. Much as SaaS moved the industry from perpetual to subscription (and then consumption) pricing, will AI move the industry to value- or results-based pricing? [18]

AI Search 109

AI Search Technical Review Technical Advisors ChatGPT 109

GetUplift

MAY 20, 2020

The conversion rate to a paid subscription for webinar attendees was so insignificant, it was borderline embarrassing. Let’s take a look at what you can do to keep those leads engaged. If you like the idea, here’s an in-depth post that shares how to set up your quiz and make it truly engaging.). And that was on the good days.

Scale 95

Scale B2B Sales Funnel Content Marketing 95