Dear SaaStr: What Are Some Tips For Shortening Enterprise Sales Cycles?
SaaStr
JUNE 17, 2025
Dear SaaStr: What Are Some Tips For Shortening Enterprise Sales Cycles? First, get a bit zen about it. You can shorten them, often by 20%-30%. And increase the odds they close. But you can’t do the impossible. You can’t change budgeting cycles, the need to do pilots, etc. A bit more on that here : How to Cope With Long Sales Cycles But there are plenty of things that help : Hire a VP of Sales with Enterprise Experience : A great VP of Sales who’s closed deals at your price point
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