Tue.Jun 17, 2025

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Dear SaaStr: What Are Some Tips For Shortening Enterprise Sales Cycles?

SaaStr

Dear SaaStr: What Are Some Tips For Shortening Enterprise Sales Cycles? First, get a bit zen about it. You can shorten them, often by 20%-30%. And increase the odds they close. But you can’t do the impossible. You can’t change budgeting cycles, the need to do pilots, etc. A bit more on that here : How to Cope With Long Sales Cycles But there are plenty of things that help : Hire a VP of Sales with Enterprise Experience : A great VP of Sales who’s closed deals at your price point

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A Look Back at Q1 '25 Public Cloud Software Earnings

Clouded Judgement

Q1 ‘25 earnings season for cloud businesses is now behind us. The 60 companies that I’ll discuss here (which is not an exhaustive list, but is still comprehensive) all reported quarterly earnings sometime between April 23rd – June 11th. In this post, I’ll take a data-driven approach in evaluating the overall group’s performance, and highlight individual standouts along the way.

Cloud 277
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Why SEO Is Important (Even If You Don’t Rely on Google)

The Daily Egg

With AI and LLMs shaping how people search for and find information online, SEO could be the very thing you need to ensure your brand. The post Why SEO Is Important (Even If You Don’t Rely on Google) appeared first on The Daily Egg.

AI Search 221
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DuckLake - Subsecond Latency on a Petabyte

Tom Tunguz

DuckLake is one of the most exciting technologies in data. While data lakes are powerful, the formats that manage them have become notoriously difficult to work with. “I think one of the things in DuckLake that we managed to do is to cut, I want to say like 15 technologies out of this stack.” How does it achieve this? Instead of building a custom catalog server, DuckLake uses a simple, elegant idea: a standard database to manage metadata.

AWS 165
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Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

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Complete Unbounce Review from a Marketer’s POV

The Daily Egg

Landing page builder and CRO platform Unbounce is the kind of company marketers and agencies partner up with to create, launch, and optimize landing pages. The post Complete Unbounce Review from a Marketer’s POV appeared first on The Daily Egg.

Marketing 147

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GTM 151: AI-First GTM, Lean Teams, & Customer Obsession with Dennis Lyandres

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with ICONiQ and a Board Member of Speedchain and CaptivateIQ. Dennis amassed incredible insights through his experience as the Chief Revenue Officer of Procore, where he helped grow the company from $10M to $900M+ in revenue and guided it through a successful IPO.

AI 82
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Brand Loyalty: A Practical Guide for Long-Term Growth

Neil Patel

Why do some customers keep buying from the same brands despite having plenty of alternative options? It’s not about offering the lowest price or running the flashiest marketing campaigns. Brand loyalty results from creating an emotional connection, offering consistently positive experiences, and establishing a sense of trust and community. I’ve seen countless businesses transform their growth by attracting loyal buyers instead of constantly chasing new shoppers.

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Need to Know | The Payment Partner of the Future: Balancing Customer Value and Business Growth

Stax

The world of payments is constantly evolving, with new technologies and shifting business demands reshaping how money moves. But what does it truly take to thrive in this dynamic environment? In an interview with Karen Webster , CEO of PYMNTS , Paulette Rowe , CEO of Stax, pulled back the curtain on the critical strategies and innovations driving the next wave of payment partnerships.

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The Real Reason SaaS Companies Struggle with Usage-Based Billing—And What the MGI Report Says to Do About It

Blulogix

By BluLogix Team The Real Reason SaaS Companies Struggle with Usage-Based Billing—And What the MGI Report Says to Do About It For years, SaaS companies have embraced subscription billing for its simplicity and predictability. But as customer expectations shift and pricing innovation becomes a differentiator, usage-based billing is quickly becoming the new normal.

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What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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What Is an ISO? Everything You Should Know about Independent Sales Organizations

Stax

Choosing a payment processing partner isn’t just about finding a way to accept credit cards, it’s about building the financial foundation of your business. With so many players in the payments space, from banks and fintechs to all-in-one platforms, figuring out who does what (and who’s right for you) can quickly get confusing. One option you may have come across—but might not fully understand—is the Independent Sales Organization, or ISO.

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London Calling: 15 Activities to Bookend Your Trip to MozCon

The Moz Blog

MozCon 2025 in London is coming up fast! Are you ready to join us? Meghan has put together a list of fun activities to do with your team or on your own before and after the conference.

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Top 3 CRMs for TikTok Marketing Agencies: Features, Prices, and Applications

Nimble - Sales

For TikTok marketing agencies, selecting the right Customer Relationship Management (CRM) system is critical to managing client relationships, streamlining campaigns, and driving measurable results. With TikTok’s explosive growth—boasting over 1.5 billion monthly active users and a unique ability to drive The post Top 3 CRMs for TikTok Marketing Agencies: Features, Prices, and Applications appeared first on Nimble Blog.

Pricing 52
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ChatGPT Is Becoming the Ultimate Mega-App: And It’s Already Starting To Eat B2B Software

SaaStr

The idea that ChatGPT could become a mega-SaaS app seemed fanciful just months ago. But things change so fast in AI. Fast forward today and it’s easy to see it becoming the front-end to most B2B apps—and supplanting many at a practical level, even if in many cases almost by accident. The B2B world is experiencing its own version of this dynamic.

ChatGPT 258
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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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6 Insights for Creators from SXSW London

Buffer Resources

I recently hopped a six-hour flight from Lagos to attend my very first international conference: SXSW London. Full disclosure — I had no idea what I was walking into. You might know South by Southwest from its annual Austin takeover: wall-to-wall tech demos, indie film premieres, breakout music acts, and enough brand activations to fill a small city.

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AI-Native Companies Are Creating a New Performance Tier: 132% NDR, 100% Growth at Scale, and 56% R&D Investment That’s Leaving Everyone Else Behind

SaaStr

Emergence Capital has its latest “Beyond Benchmarks” report out. While much of it is stuff we already know, it’s a great summary of metrics from 600+ venture-backed B2B start-ups. Here are the top 5 SaaStr learnings: 1. AI-Native Companies Are Creating a New Performance Tier The Key Insight : AI-native companies achieve 100% median ARR growth vs 23% for traditional SaaS—a 4x advantage.

Scale 187