article thumbnail

SaaStr Classic: Jyoti Bansal of Harness.io and AppDynamics; Dev Ittycheria of MongoDB (Video + Transcript)

SaaStr

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

article thumbnail

How Revenue Leaders at Box, Calendly, and Lattice Scaled From $0 to $100M+ and Beyond

SaaStr

Sales reps were hosting 4-6 calls daily but most of these calls were early demos or top-of-funnel discovery calls Sales was closing really small deals on one end while talking to really large companies with hundreds of thousands of people on the other. Define your ICP as early as you can and segment your sales team accordingly.

Scale 238
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Customer Success Manager Skills to Look for When Hiring

Totango

In some companies, customer success managers may play an active role in the sales process, helping sales representatives elicit customer goals and persuade buyers of product benefits. At other companies, CS managers may be assigned to follow up on sales during the customer onboarding phase. Persuasion Skills.

article thumbnail

11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

article thumbnail

7 Tips For Using Customer Feedback To Build Rabid Fans And Make More Money (Video + Transcript)

SaaStr

I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. So, they’re a B2B piece.

article thumbnail

SaaStr Podcasts for the Week with Chargebee and Glassdoor — November 1, 2019

SaaStr

First, what is continuous customer development? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. When we spoke before about it, you said continuous customer development becomes so crucial. Does one have to move to enterprise? Does one have to expand the product line to retain customers?

Scale 126
article thumbnail

How to Improve Customer Retention: 20 Actionable Strategies

User Pilot

SaaS companies depend on ongoing customer engagement and subscription renewals. For example, you could use them to remind users that their credit card expires and they won’t be able to renew their subscription or invite new users who meet certain criteria, like company size, to live demos. Why is it important to retain customers?

Retention 105