Sales Hacker

JANUARY 24, 2018

Start by interviewing your current clients. For example, if I were doing this for my content marketing service, Grizzle , I would ask my clients questions like: What does your current PR system look like? This way, you’ll your content will be seen by both your audiences. Co-branded content.

Sales Recruiting 98

Sales Recruiting Sales Underperforming Technical Team Social Media 98

Chart Mogul

JUNE 25, 2020

Content Marketing Institute reports that B2B companies are 21-23% likelier to achieve success with their content marketing if they use PR. For example, a journalist might interview you or write about your product updates or funding rounds. I’d love to set up an interview for (name of the podcast).

SaaS 52

SaaS Business Construction Content Marketing 52

Unbounce

JUNE 23, 2023

Check out the episode to get answers to those questions and much more, including whether marketers will need to figure out how to create content that AI likes (would you like some extra metadata sprinkled on that?) 00:16:49] Pete: Jess, how about you in terms of SEO, content marketing and what AI could do if it takes things over? [00:16:59]

AI Search 95

AI Search AI ChatGPT Marketing 95

FastSpring

MARCH 15, 2024

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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Payment Methods Marketplace as a Service Payment Solutions Payments 195

SaaStr

JANUARY 28, 2020

I remember about three years ago, Marc Benioff gave some interview and he said his biggest regret was not continuing to hire sales professionals through 2009, his number one regret. Our monthly self-service churn went from like 3% to like 9%, right? We’re seeing that the marketplace is becoming like more and more noisy, right?

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Sales Hiring Scale Underperforming Technical Team Sales Recruiting 227

SaaStr

OCTOBER 30, 2020

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Below, we’ve shared the transcript of Harry’s interview with Randy. Harry Stebbings. Randy Rayess.

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Scale Sales Hiring Marketplace as a Service Mobile 269

Neil Patel

JANUARY 20, 2021

Social media marketing should show your funny or creative side like Nutella. Don’t Just Promote Products and Services. How can you ensure that your audience engages with this content? It also makes for a powerful tool to market your products/services. Have top-notch customer service.

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Social Media Software Review Sales Recruiting Branding 145

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. Below, we’ve shared the transcript of Harry’s interview with Rachel.

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Sales Hacker

APRIL 29, 2025

The GTM Podcast The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Having marketing at the table super early on is so important.

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AI Search AI Sales Hiring Underperforming Technical Team 83