Neil Patel

MARCH 2, 2021

The more (positive) reviews and testimonials you have, the more likely prospective customers are to put their faith and money in your services. Instead, pursue the ones best aligned with the services you offer and your target audience. To help, I’ve broken this list into B2C and B2B review sites, depending on your target buyers.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

OPEXEngine

FEBRUARY 22, 2022

Business to Consumer (B2C). SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. Enterprise.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Software Platform Consulting

SEPTEMBER 6, 2016

As with all B2B SaaS marketplaces, however, the challenge is not the total available market, it is solving the “chicken and the egg” adoption problem. (See The Challenges of B2B SaaS Marketplaces. See more about Take Rates for B2B SaaS marketplaces here.). B2B vs. B2C/C2C SaaS Marketplaces.

Marketplace as a Service 40

Marketplace as a Service B2B Technical Review SaaS 40

Neil Patel

SEPTEMBER 8, 2021

E-commerce is the future, but it isn’t just for B2C. B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. Globally, B2B marketplaces make up a $31 billion market. While competition is intense in the mainstream, niche B2B marketplaces are showing real promise.

Marketplace as a Service 136

Marketplace as a Service Merchant Services B2B Construction 136

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Intercom, Inc.

FEBRUARY 6, 2020

It might be the same core product, but it’s a completely different strategy. Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

Sales Hacker

APRIL 1, 2021

While that can feel like a B2C trend, your B2B shoppers and targets are doing much the same thing. McKinsey notes that B2B decision-makers are pushing to e-commerce and e-commerce-like sales cycles, and up to 80% prefer either digital self-service tools or to contact teams remotely. The future of this space is digital and streamlined.

Outsourcing Services 67

Outsourcing Services Payment Services SaaS Payments Transportation 67

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. It starts with self service. Jera Brown Yeah.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

Unbounce

APRIL 4, 2019

For instance, if you’re a popular retailer, like Nordstrom, or you fulfill a common need, like plumbing services, people head to Google first to search, research, validate, and then purchase. People who use Google are actively looking for something (like plumbing services). Consumers searching in Google have high purchase intent.

Business 111

Business Marketplace as a Service Advertising B2B 111

Sales Hacker

DECEMBER 27, 2018

Our predictions are made up of the trends we’re seeing in the marketplace and sales ecosystem. Trend #4: B2B follows B2C. This one isn’t just a sales trend, but also a buying trend: more people will begin to expect to access products and services this way. When growth is as rapid as this, things change quickly.

Trends 104

Trends Technical Review Artificial Intelligence Sales 104

ChurnZero

FEBRUARY 1, 2019

Leading a team of innovators and experts in their Customer Success, Professional Services, and Support organization, Amanda’s goal is to ensure that every customer optimizes the business impact of Lucidworks search and analytics deployments. “My Under her direction, marketplace utilization grew 39% in one year.

VP of Engineering 53

VP of Engineering Customer Success Scale Marketplace as a Service 53

OpenView Labs

DECEMBER 15, 2020

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

Marketplace as a Service 52

Marketplace as a Service Cloud Scale B2B 52

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. I think I would agree with that a lot more and say probably in B2C it’s quite the opposite. Ryan Bonnici: I don’t think so.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

Intercom, Inc.

MAY 2, 2019

Instacart is valued at nearly $8 billion and since joining, he’s helped to make the company’s services available to more than 80% of U.S. Even with Instacart’s enormous valuation, he continues to see tremendous growth potential for the service, similar to what he saw in Instagram’s early days. Thanks for signing up.

Marketplace as a Service 184

Marketplace as a Service B2C PayPal Scaling 184

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Or, you might want to partner with agencies that have existing clients and want to make your product part of their service offering.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

FastSpring

JANUARY 8, 2019

Amazon Marketplace. Selling on the Amazon Marketplace can significantly boost volume through your store. Amazon charges fees on every sale through the Marketplace. A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. Cross-sell.

Payment Methods 62

Payment Methods Merchant Services Payment Services Outsourcing Services 62

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. What’s your TikTok strategy? Forget about Threads.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Neil Patel

AUGUST 18, 2021

Offer Coaching Service to Motivated Clients. It doesn’t matter when you started blogging or how much experience you’ve gained in that time — offering a coaching service to motivated clients can bring in money. Coaching services are in demand because of the dramatic results the process can bring.

Scale 145

Scale Outsourcing Services Merchant Services Social Media 145

OpenView Labs

MAY 12, 2020

loyal customers, how the company differentiates its brand in the marketplace, and why they founded a thriving user community. Small businesses or teams who adopt it self-service. Pro strategies for the small marketing team with big goals. Ben Lang runs Notion’s B2C community. Notion: A small company with a big audience.

Underperforming Technical Team 98

Underperforming Technical Team Marketing Scale B2C 98

Buffer Resources

AUGUST 23, 2023

When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable. In this article, we’ll dig into the factors that you should consider when making this important marketing strategy decision and help you find your social media sweet spot.

Social Media 83

Social Media Business B2C Branding 83

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. That goes back to the nature of their purchases.

Customer Success 10

Customer Success Marketplace as a Service Travel B2C 10

Intercom, Inc.

MARCH 22, 2018

Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. Going back a bit, Brian was a co-founder at SkillSlate, a local services marketplaces similar to Thumbtack. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

SaaStr

OCTOBER 30, 2020

Prior to founding Outgrow, Randy co-founded VenturePact, an invite-only marketplace that connects companies with trusted software development firms. What resources and team does one need to engage with an interactive content strategy? How do you think about services revenue today driving Outgrow? What are the most common forms?

Scale 197

Scale Sales Hiring Marketplace as a Service Mobile 197

Point Nine Land

APRIL 21, 2021

An experience that is well aligned with your product: has the candidate been working in B2B vs B2C? In SaaS vs. marketplaces? If you apply Paul Graham’s “Startup = Growth” logic to product management, you come to the conclusion that in early days, being very reactive and tactical might be the best product strategy.

Sales Hiring 52

Sales Hiring Startup Scale Software Review 52