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No more B2B or B2C. Say hello to H2H: Human to Human.

DeepStream

Since the days of yore, our mother-tongue has been primarily derived from two dialects – the B2B or the B2C business model. As marketers, we’ve been trained to speak “business to business” (B2B) or “business to consumer” (B2C). This is the cue that we marketers need to pick up, to revolve our communication strategy around.

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Mastering the Art of Complex B2B Recurring and Subscription Billing: Why B2B Subscription Billing Is Complex

Blulogix

Recurring & Usage Billing The Challenges of B2B Recurring and Subscription Billing Varied Customer Agreements: Unlike B2C subscriptions, which often follow a standard model, B2B subscriptions can vary greatly from one customer to another. Managing these tiers—especially when customers upgrade or downgrade—adds another layer of complexity.

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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

In this piece, you’ll find successful strategies to reward customers, reduce churn, and increase their lifetime value. This strategy worked well for Natalie Luneva, co-founder and CMO of outranking.io , who ran a successful promotion on an add-on that’s popular with many of their power users. Focus on Upsells and Cross-sells.

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Discovering SimpleCirc Alternatives for Your Magazine in 2024

Subscription Flow

Read more: Your Strategy to Boost Digital Magazine Subscriptions Section 1: Understanding SimpleCirc and its Place in the Market SimpleCirc has set itself apart in today’s cutthroat market by revolutionizing circular payments and providing user-friendly solutions that expedite transactions involving several parties.

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How to Sell a Mobile App or Game Outside App Stores

FastSpring

As a Merchant of Record, we provide a fully managed payment solution including customizable checkout, fraud mitigation, and 100% automated sales tax and VAT compliance. As a merchant of record , we provide a fully managed payment solution — including customizable checkout, fraud mitigation, and 100% automated sales tax and VAT compliance.

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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

Business to Consumer (B2C). This reality influences their go-to-market (GTM) strategy, which relies on a lower overall sales and marketing budget and a higher mix of marketing to sales spending. The industry dynamics of SMM SaaS companies pose a threat for these businesses that are not faced by B2C or Enterprise SaaS companies.

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How to Find the Best SaaS Billing Platform: A Complete Guide

Stax

With proper integration, they can minimize billing errors, enable adaptive pricing strategies, and provide real-time insights to enhance overall efficiency. For best practices, integrate it with your other systems, offer flexible plans for optimized cash flow, and ensure data security compliance to industry standards.