Sales Hacker

JUNE 20, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. And you send the wrong signal to recruiters. What do you specialize in?

Sales Hiring 95

Sales Hiring Sales Recruiting AI Search Scale 95

SaaStr

FEBRUARY 27, 2023

This was Storyblok’s strategy when it started expanding its team. Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level. They also hired a VP of Partners who knew how to scale B2B software.

Scale 245

Scale Sales Hiring Sales Recruiting Scaling 245

SaaStr

MARCH 20, 2024

They discuss Sam’s learnings at Founders Fund, what the 2024 playbook looks like, hiring and motivating sales teams, and a handful of audience questions. There was so much budget flowing into B2B that it seemed like there could be 1,000 unicorns, even if 800 of those turned out to be junk. On the sales side, people hired way too much.

Sales Hiring 294

Sales Hiring Sales Recruiting Scale Headcount 294

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 258

Sales Recruiting Sales Hiring Scale VP of Engineering 258

Sales Hacker

NOVEMBER 8, 2024

For B2B SaaS companies, building a base of advocates – customers who champion your brand can be a pivotal go-to-market advantage. GTM 120: Avoid the AI Sales Skills Atrophy Trap with Peter Kazanjy Pete Kazanjy is a serial founder, and seasoned early stage Saas executive, advisor, and investor.

Scale 109

Scale Sales Recruiting Sales Hiring AI Search 109

SaaStr

JULY 14, 2022

Founders were able to recruit on-site. Fast forward to today, and there is an amazing amount of B2B-centric content out there, and many others have put together amazing events around the hard-learned lessons of scaling revenue and scaling SaaS companies. VPs were able to recruit and make new hires. 2020 SaaStr Annual At Home.

Scale 300

Scale Sales Recruiting CTO Hire New CTO 300

Sales Hacker

FEBRUARY 16, 2024

Sales leaders like Florin Tatulea (Director of Sales at Barley) feel the impact from the past few years alone: “Pure cold outbound is 3x harder than it was in 2021.” Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth.

Sales Recruiting 120

Sales Recruiting Strategy Systems Review Sales 120

SaaStr

MAY 31, 2024

1: How Sales and Marketing Have Shifted Since 2020 Expectations and the types of people working in SaaS have shifted over the past few years, and much more in sales, marketing, and customer success. . #1: Up until 2020, the wave of passion for events and content was so strong that all he could do was ride the wave with no strategy.

Sales Hiring 295

Sales Hiring Sales Recruiting Marketing Scale 295

OpenView Labs

MARCH 8, 2021

B2B sales involves one business selling its product to another business. Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. 20 of the Best Interview Questions for Sales Hires.

Sales Hiring 98

Sales Hiring Scale Sales Recruiting B2B 98

Intercom, Inc.

FEBRUARY 6, 2020

It might be the same core product, but it’s a completely different strategy. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. Turning a sales objection into a unique differentiator.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)?

VP of Engineering 118

VP of Engineering Sales Hiring Sales Recruiting Sales 118

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

VP of Engineering 130

VP of Engineering Sales Recruiting Sales Hiring Payment Services 130

SaaStr

JUNE 11, 2019

But when you need a CFO, let’s say, or you need an outstanding VP of engineering or maybe a VP of sales, which is even more different to find for an engineer, you don’t know who these people are. ” He’s like “That’s your explicit strategy and you’re hesitating on this investment. One, a COO.

Merchant Services 274

Merchant Services Part-Time VPE Sales Hiring Scale 274

Sales Hacker

NOVEMBER 15, 2017

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 105

Scale Payment Methods Sales Recruiting SaaS Payments 105

SaaStr

APRIL 23, 2019

Brex Co-Founder and CEO Henrique Dubugras will talk about what he’s learned building the fastest-growing B2B company. Learn what he did differently the second time around and the specific decisions he made to drive growth among B2B companies with Brex. But for fintech companies, it’s hard. And it’s very helpful.

Sales Hiring 209

Sales Hiring Sales Recruiting Scale Payment Methods 209

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time?

Sales Hiring 132

Sales Hiring Sales Recruiting Underperforming Technical Team Revenue 132

SaaStock

FEBRUARY 14, 2019

The company’s best-selling book, Predictable Revenue , details the hugely successful outbound process and sales created specifically for Salesforce. Afterward, he delved into education management by creating his own business, Mestreduca, a platform targeted at educational institutions. Talk: SaaS.City Bootcamp: Sales Leadership.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Sales Hacker

DECEMBER 17, 2024

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is a seasoned B2B SaaS executive with over 20 years of go-to-market experience. Strategies for building relationships with PR outlets, reporters, and analysts. 15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54)

Scale 98

Scale Engineering Acquisition Scaling 98

Sales Hacker

AUGUST 13, 2024

The importance of post-sale marketing and customer lifecycle management. Applying B2C marketing strategies to enhance B2B customer engagement and retention. Emerging B2B marketing trends, including SMS as a core communication channel. Most recruiting firms fill an order, but IPS is a different breed of search firm.

AI Search 118

AI Search Sales Recruiting AI ChatGPT 118

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. Then, the sales team went to work. When making a sales hire, Max pays attention to the way candidates approach getting the job.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Technical Advisors 183

SaaStr

MAY 15, 2019

From P&G, Jennifer became Chief Strategy Officer for Mincom, then President and CEO of Keynote Systems and finally CEO of PagerDuty which she has helmed since 2016. His sales focused, actionable content made an impact on the audience. Kyle Porter Salesloft Founder / CEO. There is no shortage of evidence on how buying has changed.

Sales Recruiting 171

Sales Recruiting Software Review Technical Review PayPal 171

Sales Hacker

NOVEMBER 3, 2020

At Sales Hacker, our Community Leaders help build relationships with our members. Add them to your network and give them a warm welcome, because you’ll be seeing them all over Sales Hacker in the coming months! WHY SALES HACKER? Sales Hacker provides a network of sales professionals dedicated to helping others in similar roles.

Scale 126

Scale Sales Recruiting Sales Hiring Sales 126

User Pilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model.

Strategy 98

Strategy Sales Recruiting Scale Marketing 98

Sales Hacker

JANUARY 29, 2018

In this blueprint, we provide insights on how to structure your sales organization. The changes in SaaS require that we no longer look at salespeople as individual contributors, but rather a team that crosses disciplines, not just within sales but also across other parts of the organization such as marketing and product.

Sales Recruiting 90

Sales Recruiting Scale Sales Hiring Sales 90

Sales Hacker

APRIL 23, 2024

Strategies for recruiting exceptional talent and building a customer-centric culture. 21:12 – Linda’s strategy for recruiting and retaining exceptional talent at Common Room. How Common Room unifies siloed data to enable a 360-degree view of the customer.

Sales Recruiting 111

Sales Recruiting Scale AWS Management 111

Sales Hacker

SEPTEMBER 24, 2018

What if sales reps can really harness the full potential of the pricy software tools we thought would turn us into sales superstars? Goodbye missed quotas; hello sales engagement!). When science and sales meet, sparks fly. RELATED: What is Sales Engagement? Sales Engagement: A Billion Dollar Market.

Scale 89

Scale Sales Recruiting Engagement Artificial Intelligence 89

Sales Hacker

DECEMBER 21, 2017

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Technology.

Scale 105

Scale Sales Recruiting Sales Hiring Technical Review 105

SaaStr

JUNE 23, 2019

But when you need a CFO, let’s say, or you need an outstanding VP of engineering or maybe a VP of sales, which is even more different to find for an engineer, you don’t know who these people are. ” He’s like “That’s your explicit strategy and you’re hesitating on this investment. One, a COO.

Merchant Services 216

Merchant Services Part-Time VPE Sales Hiring Scale 216

Sales Hacker

JANUARY 30, 2023

The first goal of sales at a startup isn’t to bring in revenue — it’s to get customer feedback. I’ve used our sales process to iterate our way to product market-fit and wanted to share what I’ve learned along the way. Use sales conversations as a tool to get product feedback. So how do you get there?

Sales Recruiting 115

Sales Recruiting Product Marketing Scale Sales Hiring 115

Incredo

NOVEMBER 21, 2019

If sounds like this topic can help you generate more SaaS sales with less risk, we are starting! In reality, creating collateral for affiliates, recruiting, training and motivating affiliates takes a lot of effort. And this is a B2B partner program. We provide sales copy, banners, keywords, etc.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

FastSpring

JUNE 11, 2024

How to go about recruiting the RIGHT affiliates to help drive meaningful growth in your business. FastSpring provides an all-in-one payment platform for SaaS, software, video game, and other digital goods businesses, including software management, VAT and sales tax management, global payments, and consumer support.

Sales Recruiting 113

Sales Recruiting Software Review Payment Solutions SaaS Payments 113

Tom Tunguz

JANUARY 7, 2015

Unlike most SaaS companies which are B2B, LinkedIn is a B2C2B company. LinkedIn attracts hundreds of millions of consumers to post resumes online and sells this data and access to its audience to advertisers and recruiters and salespeople. Recruiters buy Talent Solutions to find, connect with and acquire talented people.

Sales Recruiting 100

Sales Recruiting Benchmarks Metrics SaaS 100

InsightSquared

AUGUST 14, 2019

For sales professionals, AI is not only impacting your personal life, but it will soon influence your professional work too if it hasn’t already done so. Many of today’s forward-thinking companies have already begun using AI in their sales strategies. Strengthens Communication With Sales Leads.

Artificial Intelligence 91

Artificial Intelligence Sales Recruiting AI Forecasting 91

Sales Hacker

JUNE 13, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. In 2021, capital was abundant, valuations were soaring, and venture moved fast.

AI Search 86

AI Search Sales Hiring Sales Recruiting Scale 86

Mucker Capital

NOVEMBER 8, 2023

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Defining the customer precisely is crucial to focus on the right approach, rather than using a scattergun strategy.

Branding 98

Branding Startup Development Strategy 98

SaaStr

JULY 15, 2022

So how feasible do you think that works for a typical B2B SaaS business that probably our user-base is not too knowledgeable about [inaudible] on the internet for something specific in their day-to-day use case? But I almost never see mediocre outsource SEO really work for B2B. So, thanks man. But potentially even technology.

Scale 286

Scale Outsourcing Services Sales Hiring VP of Engineering 286