Outseta

APRIL 11, 2019

Think of the best CTO-level software developers that you know—do you think your product would progress faster if they were building it 2-3 days per week, or if you hired an average developer in a full-time capacity? For example, maybe your company sells its products primarily online using a low-touch customer acquisition model.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

FastSpring

DECEMBER 22, 2020

With this new investment, we are already increasing our pace of innovation and have a very exciting roadmap of things to come over the next 12 months. As the worlds of sales rep driven commerce and ecommerce converge, the acquisition of SalesRight will help us create a leading solution to enable this trend.

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Payment Methods Payment Services Payment Solutions Payments 103

Sales Hacker

NOVEMBER 22, 2017

In sales, sellers who cite convoluted reasons to explain poor performance, rather than proactively doing something about it often remain — unsurprisingly — at the bottom of the success ladder. There certainly are a lot of things in sales that make life a tad more difficult. Our sales process is broken. Our marketing team sucks.

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Underperforming Technical Team Sales CTO Coach New CTO 87

Intercom, Inc.

DECEMBER 21, 2021

With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Will Larson , CTO of Calm. Maggie Hott , Director of Sales at Webflow. Des Traynor , Co-founder and CTO of Intercom.

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VP of Engineering Scale Technical Review Outsourcing Services 118

The SaaS Garage

FEBRUARY 6, 2020

The product development is led out of Germany by Jan Riedel, a software engineer virtuoso and veteran, who Loyalty Prime was able to win as their new CTO at the beginning of 2019. Christoph Straub, Loyalty Prime’s founder and CEO is excited about this new chapter of his company. link] Contact BayBG: josef.krumbachner@baybg.de

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Generative AI Artificial Intelligence CTO Coach Venture Capital 90

The SaaS Garage

FEBRUARY 6, 2020

The product development is led out of Germany by Jan Riedel, a software engineer virtuoso and veteran, who Loyalty Prime was able to win as their new CTO at the beginning of 2019. Christoph Straub, Loyalty Prime’s founder and CEO is excited about this new chapter of his company. link] Contact BayBG: josef.krumbachner@baybg.de

Generative AI 52

Generative AI Artificial Intelligence CTO Coach Venture Capital 52

Natalia Luneva

APRIL 30, 2021

Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 Our community is the best way for us to inform our customers about upcoming updates and new features. For example, before releasing/starting to develop a new feature, we run it by our community first.

Marketing 98

Marketing Social Media SaaS New CTO 98

SaaStr

MARCH 26, 2024

The biggest thing on many of our minds is what the future of AI will be in B2B. AI is coming for sales and marketing, and Jason is a super fan of AI in marketing. Because hundreds of the best founders are radically ripping through post-sales AI, and now it’s time for marketing. Is the CTO involved in these decisions?

AI 224

AI Pricing Artificial Intelligence Scale 224

Intercom, Inc.

JANUARY 5, 2022

And then, in the 50s, they introduced this new thing, and there was resistance. Evernote’s CTO on Your Biggest Security Worries From 3 to 300 Employees. It allows companies to prove their real-time security posture just about any day of the year, so it accelerates their sales cycles and security reviews. Caught your interest?

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Scale Software Review compliance Technical Review 211

ProfitWell

JANUARY 28, 2020

Sit down with Chargify CTO Michael Klett and I, as we unravel the mysteries of RevOps. In this episode we discuss the relationship between RevOps and marketing with Dave Rogenmoser, CEO of Proof , and how it’s not just about marketing or sales anymore—it’s about helping. Dave is currently launching a new product called Smart Journeys.

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Underperforming Technical Team New CTO Technical Review CTO 45

SaaStr

JANUARY 10, 2020

Does Bob agree with the notion that channel sales have completely died in the world of SaaS? With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. Why is this? What are the drivers of its death?

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Sales Hiring Scale Outsourcing Services CTO Hire 131

Unbounce

SEPTEMBER 24, 2018

Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet. Content marketing is worth it, he said, because “People link to content, not sales pages.”. Speechless.

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AI Search AI Artificial Intelligence Content Marketing 73

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

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New CTO Sales Hiring B2C CTO Hire 142

ProfitWell

JANUARY 2, 2020

That’s what makes subscription sales so difficult. Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. That’s why we’ve put together this subscription sales guide to help you get started.

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B2C Subscription Payment Features Payments 52

Sales Hacker

NOVEMBER 16, 2023

No Person is an Island It is rare in B2B sales for a single buyer to make a noteworthy purchase in a vacuum, and according to the Harvard Business Review software purchases greater than $100k involve on average eight stakeholders. Going beyond the ICP Knowing your ICP definition is only half the battle in the sales process.

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Part-Time VPE Technical Review Forecasting Software Review 88

SmartKarrot

FEBRUARY 16, 2022

He is well-known in the B2B SaaS space for his product. Alexander Theuma is the founder of SaaStock – a one-stop source for B2B SaaS companies to supercharge their growth. Alexander Theuma is the founder of SaaStock – a one-stop source for B2B SaaS companies to supercharge their growth. Alexander Theuma. Asia Orangio.

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VP of Engineering Scale SaaS Venture Capital 10

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. You identify customer pains.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. You identify customer pains.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SmartKarrot

OCTOBER 29, 2021

This transition dates only a decade back since customer success as a domain has started to gain traction in the B2B industry. He/she can align different departments like the product, sales, marketing, and finance with customer success. Sales is unnecessarily being considered a mercenary field. Definition of C-Suite.

Customer Success 10

Customer Success Part-Time CTO CTO Scale 10

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. Those types of tools actually require work in the initial days of the sales motion. You need a lot of education.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

OpenView Labs

JULY 2, 2020

New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” The State of SaaS Sales in a COVID-19 World. B2B and B2C SaaS and Subscription Report. Pricing Low-Touch SaaS: How to Approach Pricing and Packaging a New SaaS App, by Example.

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Pricing SaaS Payments Payments SaaS 135

Sales Hacker

SEPTEMBER 29, 2020

Subscribe to the Sales Hacker Podcast. Major challenges facing a new CEO [19:40]. Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. We’re on iTunes.

Scale 108

Scale CTO Hire Scaling CTO Coach 108

Baremetrics

JULY 23, 2020

B2B is the least demanding customers for the most money.” - Pieter Levels -. This trend is being accelerated in regions like the EU and California by new legislation such as GDPR and PECR. How I made it to $1,000 MRR Here are the tactics I used to grow Friendly from a brand new startup to a company that makes over $1,000 in MRR.

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New CTO Underperforming Technical Team CTO Technical Review 87

Intercom, Inc.

JULY 21, 2022

For Slack, that was clearly the engineering and dev communities, who love new tools. They love new ways of working and were happy to bring Slack into their functional teams and say, “Let’s experiment with this new way of working.” And it was very successful. Product can do a huge amount there.

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Outsourcing Services Sales Hiring CTO Hire Acquisition 215

SaaStr

MARCH 1, 2019

I used to be a CTO and operator, co-founder of a SaaS start up. And something of insight so we are New York based, global venture and equity investor. Let’s say you want to open that Apac sales location, acquiring something earlier stage might be a good way of getting there. The third one would be sales motion.

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Outsourcing Services Sales Hiring CTO Hire Technical Review 106

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. But first, we need to set some context (albeit from the perspective of B2B SaaS). Integrate sales CRM (Salesforce).

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SaaS Payments Technical Advisors Engineering Payment Solutions 77

Chart Mogul

JULY 14, 2017

In other words, Freemium leads to a big influx of new accounts, which leads to performance problems, impacting the whole platform (a great way to anger your loyal paying customers!). I quizzed ChartMogul’s CTO on this, as he’s far more qualified on the topic than myself. As a B2B service, you don’t want these people. Technical.

Pricing 53

Pricing SaaS Scale New CTO 53

Upscope

JANUARY 5, 2020

It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. My really crude definition : When I come across a new product I tend think "Wtf is this? Is sending and receiving mails a new shiny technology? Create a new category.

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Strategy Marketing Sales Hiring Engineering 128

Teamgate

JANUARY 14, 2019

Moreover, big brands have a fantastic infrastructure in place and you are working in-sync with other teams (marketing, production, sales), meaning that your campaigns are always amplified. Why PR is important for B2B companies? Many companies in B2B are sales-led, and marketing plays a secondary role.

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Interviewing Startup Technical Review Technical Advisors 81

Intercom, Inc.

JULY 9, 2020

. “The real advances in SEO come from people trying things out and sharing them with the community” Alexa: You mentioned trial and error there and given that SEO is really a new discipline, how has trial and error helped you be at the forefront of a discipline that has emerged within your career span? Kevin: Absolutely.

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Technical Review Scale Underperforming Technical Team Software Review 199

Sales Hacker

NOVEMBER 4, 2019

This week on the Sales Hacker podcast, we speak with Zvi Guterman , founder and CEO of CloudShare. On this episode, he discusses raising (or not raising) capital, customer centricity, and he also gives a few tips to sales people looking to gain the attention of the C-suite. Advice to sales people trying to reach the C-suite.

Scale 43

Scale CTO Coach Cloud New CTO 43

SaaStr

JANUARY 14, 2020

We all know and could name several successful B2C and B2B companies. What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. So, let me walk you through that. Then something really interesting happened.

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B2B B2C Scale New CTO 133

SaaStr

JULY 10, 2021

Then we needed to hire a sales guy who had experience selling to enterprise. We got the guy who ran enterprise sales at Rackspace. UberConference started as this freemium, kind of funnel builder for later sales product. As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. Wade : Yeah.

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Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 252

SaaStr

MARCH 31, 2024

At SaaStr Annual we had a great session with HubSpot Founder & CTO, Dharmesh Shah, and their Chief People Officer, Katie Burke, on building happier employees. We are a Boston B2B marketing software company, we are super excited and passionate about this, but we cannot outspend Facebook or Google. And I sort of understand that.

Part-Time CTO 250

Part-Time CTO CTO Hire CTO Coach CTO 250

Sales Hacker

NOVEMBER 3, 2017

But no topic has inspired and challenged me like this one… Sales. Sales Under Pressure with Erika Shumate (Pinrose) and Harrison Metal. When she decided to sell her product Pinrose on QVC , Erika Shumate learned that sales was about relentless practice and preparation more than her personality. so you never shut it down.

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Sales New CTO AI CTO 89