SaaStr

MARCH 31, 2024

At SaaStr Annual we had a great session with HubSpot Founder & CTO, Dharmesh Shah, and their Chief People Officer, Katie Burke, on building happier employees. We are a Boston B2B marketing software company, we are super excited and passionate about this, but we cannot outspend Facebook or Google. And I sort of understand that.

Part-Time CTO 272

Part-Time CTO CTO Hire CTO Coach CTO 272

SaaStr

JULY 14, 2022

Founders were able to recruit on-site. Fast forward to today, and there is an amazing amount of B2B-centric content out there, and many others have put together amazing events around the hard-learned lessons of scaling revenue and scaling SaaS companies. VPs were able to recruit and make new hires.

Scale 293

Scale Sales Recruiting CTO Hire New CTO 293

Point Nine Land

APRIL 9, 2021

What does it take to raise capital, in B2B marketplaces, in 2021? This year, we’re shaking things up with our first ever B2B marketplace napkin! Having invested in 9 B2B marketplaces and gathered data from 20+ different investors, here are our findings on what it takes to raise money in 2021 for B2B marketplaces.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

New CTO 152

New CTO Sales Hiring B2C CTO Hire 152

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. You identify customer pains.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. You identify customer pains.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SaaStr

JULY 10, 2021

Then we needed to hire a sales guy who had experience selling to enterprise. We got the guy who ran enterprise sales at Rackspace. UberConference started as this freemium, kind of funnel builder for later sales product. As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. Wade : Yeah.

Sales Hiring 258

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 258