B2B Branding New CTO Strategy 
SaaStr
JANUARY 22, 2021
What does it mean to make your product the star in your SaaS growth strategy? It’s imperative to incorporate critical elements in your product-led strategy to ensure its success. Product-Led Growth: The Disruptive GTM Strategy. Every year, millions of new products are created and launched. Key Takeaways.
OpenView Labs
OCTOBER 5, 2021
Even just comparing the differences between how growth works for B2C versus B2B at a very high level, it’s easy to see that there are differences at each stage of the customer journey. . Despite these differences, there’s a lot B2B and B2C can learn from each other when it comes to growth. . Defining Growth . Acquisition.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Casey Accidental
FEBRUARY 8, 2022
Over the past four years, I’ve worked closely with the Reforge team to create three of the 16 programs it currently offers including: Product Strategy. Build, communicate, and execute a cohesive product strategy across feature, growth, scaling and innovation product work. Advanced Growth Strategy. Product Strategy.
Outseta
APRIL 11, 2019
Think of the best CTO-level software developers that you know—do you think your product would progress faster if they were building it 2-3 days per week, or if you hired an average developer in a full-time capacity? James is an experienced designer who is helping us in a very part-time capacity—20 hours per month— but on an ongoing basis.
Intercom, Inc.
DECEMBER 21, 2021
With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Zanade Mann , founder of Black Women’s Business Collective.
SaaSHolic
MAY 5, 2023
The cost of capital has gone up, and digital markets have returned to normal market sizes, leading to a new environment of lower valuations and less money in the market. Responsible tech in an era of hostile tech Rebecca Parsons, CTO (Thoughtworks.) They also emphasized the role of customer stories in brand storytelling.
Sales Hacker
NOVEMBER 22, 2017
Yes, quotas seem cruel and your pricing strategy doesn’t make sense. With the new year just around the corner, it is high time to re-examine the many excuses sales professionals make (and what to do instead). Consider other approaches such as social selling to find new prospects and grow your pipeline. No one knows our brand.
Expert insights. Personalized for you.
274 
Let's personalize your content