SaaStr

OCTOBER 31, 2019

It was around that time about 12 years ago that Jeff Bezos launched AWS, and some of you may remember that, when he did this, Wall Street analysts were looking at him and saying, “Why would you take what’s already a very unprofitable business and drive it further into the red by investing in this AWS initiative?”

Cloud 100

Cloud Scale AWS Machine Learning 100

Sales Hacker

AUGUST 7, 2020

VP Europe Sales, Presales and Marketing. Vice President of Sales and Marketing. Vice President of Sales, Metro Markets. Team Lead, North America – Global Marketing Solutions. Senior Vice President, Sales SMB. S&P Global Market Intelligence. Leadership. Sales Development. Sales Growth. Leadership.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

OPEXEngine

JANUARY 11, 2022

There are many vendor benefits, too — it is easier to sell and it embodies a customer success solution orientation that drives high customer lifetime value and revenue. Companies that do not need to lock customers in with minimum commitments, particularly in the SMB space, use these types of models. Less predictable revenue.

Pricing 52

Pricing Payment Solutions Outsourced Development Compensation 52

SaaStr

OCTOBER 15, 2019

At Mapistry, moving upmarket is exactly what CEO, Allie Janoch, set out to do two years ago and in this talk, she and Lauren Alexander, Mapistry’s VP of Marketing and Demand Generation, will share the playbook they have developed for generating warm leads in a market of buyers unused to purchasing software. FULL TRANSCRIPT BELOW.

Underperforming Technical Team 155

Underperforming Technical Team Sales Hiring compliance SMB 155

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And G2 Gives, we partner with philanthropies, we partner with some of our customers like AWS and Google Cloud, who can then make donations for every review, to thank their customers. The situation is getting worse.

Software Review 181

Software Review Scale Technical Review SaaS 181

Intercom, Inc.

DECEMBER 13, 2018

Once you know exactly what you do well – what you do better than any competitor on the market – you can accelerate. I saw we had the opportunity to do that in London and to do something that will be new for Facebook, in the same way that AWS was a new business model and product line for Amazon and a bet that paid off very well.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

JANUARY 28, 2020

Aaron Ross | CEO @ Predictable Revenue. Maria is one of the top SaaS leaders in marketing, just finished up the CMO Vanna plan, which IPOed. And so, she can, and Anthony just finished up basically going from the first sales hire at Gainsight at almost 100 million in revenue and has just retired. Join us at SaaStr Annual 2020.

Sales Hiring 205

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 205

SaaStr

JUNE 1, 2021

In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. In this top-rated session Dharmesh Shah, cofounder and CTO of HubSpot, shares how he and his co-founders broke all of the “rules” and ended up creating an entirely new category of marketing software.

Part-Time VPE 224

Part-Time VPE Technical Cofounder CTO Hire New CTO 224

SmartKarrot

NOVEMBER 18, 2020

Inspire customer success across the Customer Success department and throughout the company, working with sales, marketing, product, and finance. Collaborating with the sales, partnerships, and marketing team to develop a regular stream of multi-channel engagement programs to drive product adoption, retention, and customer advocacy.

Merchant Services 10

Merchant Services Technical Advisors Customer Success Payment Services 10

Sales Hacker

SEPTEMBER 14, 2021

In this episode of the Sales Hacker Podcast, we have Amy Frampton , Head of Marketing at BambooHR and 15-year marketing veteran. Join us for a hilarious conversation about what’s changed in marketing lately, brushing shoulders with Marshawn Lynch, poaching SDRs and AEs from sales, and tips for employer branding.

Sales Recruiting 79

Sales Recruiting Sales Hiring Marketing Underperforming Technical Team 79

Sales Hacker

AUGUST 18, 2023

As always, you’ll hear real stories/strategies/tactics from real revenue operators spanning: sales, marketing, customer success, operations/enablement, product and hiring. Share It seems like every second start-up founder and revenue leader I talk to these days is trying to move upmarket or ‘break into the enterprise’.

Scale 67

Scale VP of Engineering Sales Hiring Enterprise 67

OpenView Labs

FEBRUARY 3, 2022

To find out which of these features are most common, OpenView surveyed over 500 SaaS companies ranging from pre-revenue to $100 million in ARR. All too often, companies omit certain acquisition costs, over-inflate recurring revenue by failing to strip out one-time revenue, and/or leave out some of the ongoing costs of serving a customer.

Headcount 73

Headcount SaaS Compensation Acquisition 73

SaaStr

JULY 1, 2020

It has a portion of its revenue that’s very sensitive to the economy and a lot of startups in the customer base, good and bad, right? She’s one of the best marketing leaders I’ve known. They have almost 3,000 SMB customers in eCommerce and they said they did two things that were very interesting.

Merchant Services 179

Merchant Services Scale Sales Recruiting Sales 179

OpenView Labs

MAY 5, 2021

For this post, I’m going to get into the business decision to be (or not be) a Commercial Open-Source Software (COSS) company, as well as how to think through whether open source will provide a strategic advantage for your go-to-market motion. And yet on-premise deployments are still very common, especially the enterprise.

Business 52

Business SMB Scale DevOps as a Service 52

SaaStr

AUGUST 26, 2022

As SaaStr Europa 2022 drew to a close, attendees took one more opportunity to ask Jason questions about topics like how to navigate the current market, the future of work, playing in a crowded space, and hiring your first VP of Sales. Look at Snowflake and GitLab and ZoomInfo, growing almost 60% at a billion in revenue. Transcript.

Sales Hiring 209

Sales Hiring Scale Sales Recruiting Scaling 209

SaaStr

SEPTEMBER 13, 2020

Byron Deeter and Elliott Robinson, partners at Bessemer Venture Partners, offer macro trends in the public and private cloud markets, strategic advice to cloud founders, and insights into why entrepreneurs should feel auspicious about the future. If you look at the IAS vendors, they passed $130 billion revenue milestone this year.

Sales Hiring 158

Sales Hiring Scale Payments Cloud 158

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? But if you target SMBs or consumers, PLG is a fantastic way, and you have a very large user base to reach out to as well. You engage the marketing team and you do a lot of acquisition and people are coming.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Sales Hacker

OCTOBER 7, 2021

I’ve sold to the largest companies in the world on behalf of the largest companies in the world and now help entrepreneurs and small business owners create a B2B Sales Strategy to increase the revenue and value of their business. She is a globally recognized, award-winning revenue enablement executive.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SaaStr

OCTOBER 25, 2019

As for Liat, prior to Airtable, she was the Chief Revenue Officer @ Assist. As for Liat, prior to Airtable, she was the Chief Revenue Officer at Assist. Some of the questions I would ask are, who is your market? I think it’s really important to be great at one thing and then worry about doing more. What is your focus?

Sales Hiring 110

Sales Hiring Sales Recruiting Scale Underperforming Technical Team 110

OnStartups

JULY 7, 2021

So HubSpot today is like a 25 or 30, I don't know whatever the market cap is. Because the temptation is always once you start having customers and revenues are growing, things like that, is just to kind of, what we call drag the spreadsheets. And then I met Brian in grad school and we both have this kind of shared passion for SMB.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

OnStartups

JULY 7, 2021

So HubSpot today is like a 25 or 30, I don't know whatever the market cap is. Because the temptation is always once you start having customers and revenues are growing, things like that, is just to kind of, what we call drag the spreadsheets. And then I met Brian in grad school and we both have this kind of shared passion for SMB.

Payment Methods 40

Payment Methods Software Review Technical Review Payment Solutions 40