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16 Customer Acquisition Strategies To Increase Conversion Rates

User Pilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. Best practices for effective customer acquisition and product-led growth. Focus on the right customer acquisition channels. What is a customer acquisition strategy?

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Top 10 Business Metrics for Shopify App Developers

Baremetrics

Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. What is a business metric? Use Baremetrics to calculate business metrics for Shopify Apps 6. What is a business metric?

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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

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5 Essential Types of Product Metrics to Track For SaaS [+ Metric Lists]

User Pilot

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. However, it isn’t easy to choose the right product metrics from the many SaaS metrics available.

Metrics 75
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CRO Confidential: The Hangover’s Over: 5 Ways to Get Your SaaS Revenue Back On Track with Gong’s SVP Sales and Founders Fund

SaaStr

The underperformers who aren’t putting in the effort get a conversation, and if things don’t change, it’s not a good fit. If you think about the customer acquisition funnel, you have the top, middle, and bottom. Others are doing little work and not working out. 2: Diagnose the Bottleneck to Growing Faster. Guess what?

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Gross Retention vs. Net Retention: What’s the Difference?

Totango

To make it to the Super Bowl, a football team must have two things: a strong defense and a strategic offense. The defense maintains a good field position and prevents the opposing team from scoring points, while the offense orchestrates smart plays to gain additional yards and score points. What is gross retention?

Retention 109
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How to Build a SaaS Customer Acquisition Strategy

Baremetrics

So what works (and doesn’t work) as a SaaS acquisition strategy? In this article, you’ll learn 5 keys to building a purpose driven acquisition strategy for your SaaS and how to avoid common mistakes along the way. SaaS Customer Acquisition: Getting the basic right How to Build a Purpose-driven SaaS Customer Acquisition Strategy 1.