OpenView Labs

SEPTEMBER 17, 2019

This week we released our third annual Expansion SaaS Benchmarks report. But benchmarks alone are not enough. We’ve got to make the leap from benchmarks to action. Here’s our advice on how to use the benchmark data to grow even faster in 2020. Lack of segmentation leads to weak product-market fit.

Benchmarks 41

Benchmarks Underperforming Technical Team Scale SaaS 41

SaaSOptics

AUGUST 11, 2022

Rising inflation and a weak stock market are causing investors to be more careful with their financing, and without a plan to manage your cash runway effectively, you’re putting both yourself and your company at risk. Option 3: Mergers and acquisitions. Option 2: Selling the business. It just works.

Scale 97

Scale Scaling Technical Review Venture Capital 97

Sales Hacker

SEPTEMBER 13, 2021

” It remains distressing if teams continue with this knowledge and run the same marketing activities over and over again. The ICT products for marketing automation are much more mature and developed with the marketing process in mind. But marketing teaming up with finance and operations? The return on marketing is unknown.

Underperforming Technical Team 93

Underperforming Technical Team Marketing Sales Finance 93

SaaSOptics

FEBRUARY 13, 2022

When transitioning to a SaaS model or developing a SaaS business, many companies utilize spreadsheets, disconnected systems, and other manual processes to manage their recurring revenue business. One challenge is how software providers manage their order to cash process and capture, share, and use financial metrics internally.

Payment Features 105

Payment Features Outsourced Development SaaS Software Review 105

OpenView Labs

JANUARY 19, 2022

Product-led growth (PLG) is an end-user-focused growth model that relies on the product as the primary driver of customer acquisition, conversion, and expansion. This is covered in-depth in the Developer Go-To-Market-Playbook. . According to OpenView’s 2021 product benchmarks , the majority of businesses still don’t measure Activation.

Scale 72

Scale Underperforming Technical Team Sales Hiring Marketing 72

Baremetrics

OCTOBER 9, 2021

But what happens if your churn rate is significantly higher than what your direct competitors are benchmarking? In other words, if you fixed the specific issue(s) that made customers in that bracket leave, would their collective LTV justify the additional costs in development and overhead? What can you do to reverse this trend?

Retention 114

Retention Underperforming Technical Team Churn Acquisition 114

Sales Hacker

MARCH 24, 2021

The key to unlocking a stronger opportunity pipeline and an increase in qualified leads is a unified, cohesive marketing and sales team. Only 46 percent of business owners describe their marketing and sales teams as “highly aligned,” meaning it’s time to get back to the drawing board for the other 54 percent.

Marketing 104

Marketing Sales Underperforming Technical Team Metrics 104

OPEXEngine

AUGUST 9, 2022

By benchmarking critical go-to-market KPIs, like the Magic Number – which measures how many new dollars of revenue growth are obtained getting from your sales and marketing investment compared to your competitors. Yet too many sales teams use outdated practices in making account and territory assignments. Know when to walk away.

Scale 59

Scale VP of Engineering Payment Services Underperforming Technical Team 59

OPEXEngine

NOVEMBER 21, 2019

Did the new training program for Business Development Reps result in better conversion rates. 1 dollar in S & M spending achieves $1 net new revenue is not a great result – for all the efforts of your sales and marketing teams, you are just covering their cost. Magic Number. CRM data quality is often unreliable.

Sales Hiring 45

Sales Hiring Underperforming Technical Team Scale Customer Lifetime Value 45

Baremetrics

OCTOBER 18, 2021

These industrious developers have even developed apps to calculate, track, and project all manner of metrics for Shopify shopkeepers, in addition to apps targeted at every other need imaginable. Once you have all the different MRR components at your fingertips, you can start to perform the needed benchmarking with the SaaS quick ratio.

Outsourced Development 98

Outsourced Development Underperforming Technical Team Churn Systems Review 98

User Pilot

AUGUST 31, 2023

By default, it helps you track user retention of segments having the same acquisition date and return criteria being any event – meaning any repeating interaction with your website or app will be counted. The tool is still under development, so there are a number of known issues that can cause problems for users. Heap pricing.

Software Review 86

Software Review Technical Review Underperforming Technical Team Retention 86

User Pilot

AUGUST 15, 2021

While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by acquisition channel to optimize your acquisition strategy and focus on the one with the most engaged users.

Engagement 98

Engagement Metrics Scale SaaS 98

ProfitWell

NOVEMBER 12, 2019

Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Acquisition. What is a pricing audit?

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

User Pilot

FEBRUARY 10, 2022

However, it’s often easily overlooked and confused with customer acquisition. During customer acquisition, a user decides to try out your product for the first time. Product adoption rate benchmarks in SaaS. This way, you can track these metrics and use the insights to develop a well-informed product adoption strategy.

Customer Lifetime Value 95

Customer Lifetime Value SaaS Underperforming Technical Team Software Review 95

User Pilot

AUGUST 31, 2023

By default, it helps you track user retention of segments having the same acquisition date and return criteria being any event – meaning any repeating interaction with your website or app will be counted. The tool is still under development, so there are a number of known issues that can cause problems for users. Heap pricing.

Software Review 59

Software Review Technical Review Underperforming Technical Team Retention 59

Baremetrics

JANUARY 24, 2021

The benchmark customer churn for SaaS for SMBs is 5%. Site traffic became leads, we nurtured leads to the point of booking calls with our sales team, and then we let the sales team take prospects through the point of conversion. platform is “buggy” or suffering from frequent down-time Bad support ?

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Mucker Capital

MAY 28, 2020

It pains me to see great teams and ideas collapse under the pressure that sometimes follows fundraising. Compass.co, a benchmarking and research service, analyzed 3,200 internet startups and found that 74 percent “fail due to premature scaling.” Bad hiring decisions are often a symptom of premature scaling.

Outsourcing Services 52

Outsourcing Services Sales Hiring Startup Scale 52

ProfitWell

NOVEMBER 1, 2019

Align team incentives around retention. Sales teams like to track dollars in the bank each month. Meanwhile, product teams are busy tracking how many features they've delivered and story points they've completed. Meanwhile, product teams are busy tracking how many features they've delivered and story points they've completed.

Retention 56

Retention Strategy Underperforming Technical Team SaaS 56

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Finally pre-Salesforce, Dave was CEO @ MarkLogic where he grew the team from 40 to 240 and revenues from $0 to an $80m revenue run rate.

Sales Hiring 142

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 142

SaaStr

JUNE 4, 2019

We have 20 million questions per day answered on our platform and our goal is to help organizations measure, benchmark, and act of feedback from customer, from employees, and other organizations. That was a channel that I monitored along with the head of customer success, various members of the customer operations team.

Sales Recruiting 171

Sales Recruiting Scale Underperforming Technical Team Pricing 171

Brian Balfour

FEBRUARY 7, 2017

During Andy’s four and a half years at SoundCloud, he worked on a range of mobile growth topics, and in a bunch of different team configurations. He led an international team for a while, focused on running experiments in new markets, and did growth work breaking ground in Latin American and other developing markets.

Mobile 62

Mobile Retention Benchmarks Underperforming Technical Team 62

OpenView Labs

JANUARY 29, 2020

Freemium benchmarks. Freemium Model for SaaS – The Good, The Bad, and The In-between. Freemium: It’s About Acquisition, Not Revenue. However, freemium is a really potent acquisition model. There are costs and benefits to the model — is the acquisition cost worthwhile for your company?

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

OpenView Labs

JANUARY 8, 2020

HubSpot’s founding notion was based on a similar seismic shift (Outbound > Inbound) and to kickstart our exploration into this new PLG motion, we spun up a new team that I worked on which sold our CRM and Sales products. We had our own management structure, product teams and a small sales/CS function attached to our new Sales tools.

Strategy 41

Strategy Sales Hiring Underperforming Technical Team Compensation 41

Baremetrics

MAY 7, 2019

Choosing the right combination of funding for your business is just as fundamental as choosing the right co-founders (or not), the right market, the right product, and the right team. After seriously considering an acquisition offer, Wistia decided to take on $17.3M What do I need funding for? Buffer spent $3.3

Finance 111

Finance Startup SaaS Payments Payment Methods 111

Sales Hacker

SEPTEMBER 4, 2018

An Accenture study found that the cost of customer attrition due to poor customer service in the U.S. That’s because for a Customer Success team, satisfaction is just the minimum. Cross-team members. That means your CS strategy must aim to deliver measurable benchmarks of success. alone was at $1.6 Joint campaigns.

Customer Success 56

Customer Success Scale Technical Review Systems Review 56

The Marketing & Growth Hacking Publication

FEBRUARY 21, 2019

Preparing for the future As an app marketer in 2019, the best way to prepare for mounting competition and further technological transformation, is to embrace a curious outlook, a dynamic approach, and an obsession with both professional and performance development. trillion hours by 2021. Your review presence will also have a big impact.

Mobile 40

Mobile Marketing Growth Hacking Technical Review 40

Outseta

AUGUST 23, 2017

You can’t have a top down budget created by an executive team and approved by the board, while also having self managed teams that are empowered to make decisions by sensing and responding to what the market and the business is telling them. The executive team needed this plan to drive alignment.

Forecasting 52

Forecasting Scale Underperforming Technical Team Technical Review 52

Totango

JULY 1, 2022

Customer loyalty weighs more heavily on revenue: where the loss of a B2C SaaS customer may be offset by the acquisition of other customers of equal value, the loss of a single major B2B customer may significantly impact a company’s revenue. What Are Keys to Cultivating B2B SaaS Customer Loyalty?

B2B 107

B2B B2C Underperforming Technical Team Business 107

Intercom, Inc.

JANUARY 31, 2019

And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. When you’re a small team, your time is everything. Speed is everything.

Underperforming Technical Team 165

Underperforming Technical Team Scale Benchmarks Sales 165

User Pilot

SEPTEMBER 4, 2023

Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.

Strategy 65

Strategy Technical Review Business Innovation 65

User Pilot

MARCH 11, 2024

Let’s look at the most common scenarios where Mixpanel is NOT the right tool for your user onboarding needs and you should be looking into using a different one: You need better customer support : Mixpanel has been criticized for its poor customer service. Get a Demo 14 Day Trial No Credit Card Required What is Mixpanel?

Software Review 52

Software Review Retention Technical Review Systems Review 52

User Pilot

SEPTEMBER 4, 2023

Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.

Strategy 52

Strategy Technical Review Business Innovation 52

User Pilot

MARCH 11, 2024

Let’s look at the most common scenarios where Mixpanel is NOT the right tool for your user onboarding needs and you should be looking into using a different one: You need better customer support : Mixpanel has been criticized for its poor customer service. Get a Demo 14 Day Trial No Credit Card Required What is Mixpanel?

Software Review 52

Software Review Systems Review Technical Review Pricing 52

SaaStr

JULY 30, 2020

What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? So if you think about those earliest steps, so A, identifying the pain point in the market, B, validating it, those are kind of like customer development, customer research. We only have an engineering team.”

Part-Time VPE 201

Part-Time VPE Scale Sales Recruiting Sales Hiring 201

Sales Hacker

OCTOBER 7, 2021

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

OPEXEngine

FEBRUARY 4, 2020

Today we’re taking a deep-dive into one of the most crucial SaaS metrics around: customer acquisition cost (CAC). HOW TO CALCULATE CUSTOMER ACQUISITION COST. Customer acquisition cost is designed to tell you how much you need to spend to acquire a single new customer. 5,000 + $5,000) / 10 = $1,000. to attain it.

Acquisition 45

Acquisition Underperforming Technical Team Metrics Customer Success 45

ProfitWell

DECEMBER 3, 2019

Going into the pursuit of funding without a plan can lead you nowhere—or, even worse, leave you saddled with a funding plan that’s bad for you and your business. Look for funding when you find you have a product idea that can't be iterated or developed further without extra money. Or what about an incubator? 5 Types of SaaS funding.

Venture Capital 56

Venture Capital Scale SaaS Benchmarks 56