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Product-User Fit Comes Before Product-Market Fit

Andreessen Horowitz

Product-market fit is “ the only thing that matters ” early on in the startup journey, wrote Marc Andreessen in June 2007. Conventionally, product-market fit comes down to early signals that the market has voted your product as the best …

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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Specifically, how do I get this product I know is valuable in the hands of everyone it can be valuable to. As I have discussed in previous essays , product/market fit can be hard to interpret at the time.

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SaaStr’s Most Respected Leaders Awards 2019: The Top Ten

SaaStr

from 2007-2011 which eventually became Twitch. Leaders who do so will lose their product market fit. Jay Simons rose up the ranks from Area Sales Manager with Plumtree software to VP of Product Marketing and Strategy. From there he went on to BEA Systems as VP of Marketing.

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From AE to CEO: Entrepreneurial Life Lessons with Asad Zaman

Sales Hacker

Asad Zaman : We specialize in helping companies build their go-to-market teams. We went from sales to the entire go-to-market org, practices, technical sales, and executive search. Product marketing, customer success, etc. We established operations in Europe and Asia, building those markets out.

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How to Think of R&D Spend

Andreessen Horowitz

The best known framework for R&D spend for companies that have found product-market fit is the 70–20–10 rule, where 70% of spend goes toward investment in the core product, 20% toward new product feature development or smaller products in their nascency, and 10% toward more speculative new products (sometimes called moonshots).

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A era das plataformas — e dos novos modelos de distribuição no mundo SaaS

SaaSHolic

Nascia em 2007 outra empresa de tecnologia — chamada Zynga — que buscava agradar um público um pouco mais específico: os gamers. Boa parte dos SaaS que atingem o famoso product-market fit buscam, como próximo passo, encontrar uma maneira escalável e replicável de crescer. Que esse mercado é gigantesco, todos sabemos.

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How To Determine The Viability Of Your Product Idea

FastSpring

You’ve got an amazing idea for a new piece of software or service that you’re confident about developing further, but is the market really ready for your idea? Whether you’re an emerging startup or an established business, finding product-market fit is a good indicator for the success of your next venture.