In The Early Days, You Won’t Have Enough Customers. But Your Mini-Brand Will Come to Your Rescue.
SaaStr
FEBRUARY 10, 2021
If you serve those customers well, and remain innovative — you most likely will build to and have a Mini-Brand. Remain innovative on the product side. You can see our path there above from Google Trends. No real Mini-Brand until early 2007. The model may not work in your head. It’s not scaling fast enough.
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