SaaStock

MARCH 20, 2019

SEMrush is an online visibility management and content marketing SaaS platform that helps businesses get measurable results from online marketing. Trusted by more than 3 million marketers, SEMrush offers insights and solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels.

SaaS Payments 100

SaaS Payments Merchant Services Payment Solutions Payments 100

Backlinkfy

SEPTEMBER 11, 2019

These efforts were undertaken in the days before concepts like “cloud computing” were even a glimmer in the collective eye of the internet. Content Is King. Content marketing has emerged as an integral part of any successful SEO strategy since Google rolled out its Panda update in 2011. But this was no easy undertaking.

AI Search 53

AI Search Mobile Blockchain Engineering 53

SaaSHolic

FEBRUARY 23, 2022

Aaron Levie Founder and CEO of Box , Aaron is a well-known entrepreneur in the SaaS and cloud space. Well known marketer and growth hacker, writes great content about inbound and content marketing at his personal blog and at Quicksprout’s blog. Scott Maxwell Scott has been a Venture Capitalist since 2000.

Venture Capital 52

Venture Capital SaaS Social Media Entrepreneurship 52

SaaSHolic

FEBRUARY 6, 2023

Aaron Levie Founder and CEO of Box , Aaron is a well-known entrepreneur in the SaaS and cloud space. Well known marketer and growth hacker, writes great content about inbound and content marketing at his personal blog and at Quicksprout’s blog. Scott Maxwell Scott has been a Venture Capitalist since 2000.

Venture Capital 52

Venture Capital SaaS Social Media Entrepreneurship 52

OpenView Labs

NOVEMBER 13, 2019

I was fortunate enough to land a job at Microsoft way back in 2000. While at Microsoft, much of my time was focused on then-emerging cloud technologies. Content marketing made sense for us because it let us put the problems front and center, and then offer valuable information to help developers solve those problems.

Development 40

Development Technical Review Software Review Sales Hiring 40

How SaaS Works

OCTOBER 25, 2019

Case Study: Fitbit Wasn’t a Good Fit LifeHacker features a Fitbit to Initial State tutorial , August 5, 2016 In a previous post , I talked about how we (Initial State) hit content marketing gold with a smart beer fridge tutorial. side note: There was clearly a market for an awesome, single fitness dashboard for Fitbit data.

Sales Funnel 40

Sales Funnel SaaS Government Market Segmentation 40

SaaStr

JULY 29, 2022

But the lazy approach, the content marketing approach, it has some benefits but it really is tough to penetrate these traditional offline businesses. Someone that can come in and mine your base, that can segment those 2000, go out and talk to them and figure out which ones can buy. It’s such a force of nature.

Scale 214

Scale Scaling Sales Hiring Enterprise 214

Aaron Beashel

MARCH 9, 2018

MailChimp (Touchless acquisition) – MailChimp is an email marketing tool that uses a touchless acquisition model to acquire customers. It’s free to send less than 2000 emails per month, with paid pricing plans going up from there. Target Market. They target small business owners and offer their product on a freemium model.

Scale 192

Scale SaaS Payments B2B Strategy 192

SaaStr

JULY 29, 2020

And so when you think back to what was happening, when we start back in 2010, when we were working on this idea in 2009, we just saw there’s this huge shift going on, where we were going from a world from hardware and software that you owned to services in the cloud that you rented. And I remember like AWS was growing really quickly.

Sales Hiring 169

Sales Hiring Outsourcing Services Scale Sales Recruiting 169

Point Nine Land

JANUARY 30, 2019

In my article “SaaS” is not to be understood as an industry, but rather as an innovation wave (product and business model innovation) which impacted the B2B software industry in the 2000s and came after the “on-premise” wave. Many SaaS companies were “too early” and failed because of the market timing. The timing aspect is crucial.

AI Search 70

AI Search AI B2B Software 70