SmartKarrot

FEBRUARY 16, 2022

Chris Orlob is the senior director of product marketing at Gong.io, an AI (Artificial Intelligence) platform to provide sales analytics. He is a SaaS sales & marketing enthusiast who shares his insights on the same on social media. One of the top SaaS influencers is Dharmesh Shah , co-founder, and CTO of HubSpot.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

Andreessen Horowitz

NOVEMBER 28, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. So we didn’t have product market fit for that. I don’t know really how to build pretty things.

Merchant Services 82

Merchant Services Payment Methods Payments Payment Solutions 82

SaaStr

APRIL 9, 2019

Quick recap: Keep your pricing simple. Being an engineer can give you the upper hand as a CEO because you understand the product. And also, we always prioritize the features requested by our existing customers over the new prospects. And, that was a product manager? Eric Yuan : Product marketing manager.

Sales Hiring 131

Sales Hiring Scale CTO Hire Marketing 131

Upscope

JANUARY 5, 2020

In order to position products or brands, companies may emphasize the distinguishing features of their brand (what it is, what it does and how, etc.) through the marketing mix. " My really crude definition : When I come across a new product I tend think "Wtf is this? Is sending and receiving mails a new shiny technology?

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Baremetrics

MARCH 16, 2021

Background In 2017 and 2018, many new blockchain projects started offering their tokens for sale. With this popularization of blockchain came an influx of new users that caused infrastructure issues for websites interacting with the Ethereum blockchain. Table of Contents.

Blockchain 90

Blockchain Payment Solutions Artificial Intelligence Payment Services 90

Mucker Capital

APRIL 6, 2023

As an individual user, I have absolutely no interest in using this product myself or testing it out. So this type of product is a little bit harder to build a PLG motion based on the freemium user base. If you're generating something that's brand new, like a brand new category, nobody understands about it.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

ProfitWell

JANUARY 2, 2020

Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. One of the best examples of this type of sales is Netflix—its pricing strategy paved the way for many modern subscription platforms. B2C pricing.

B2C 52

B2C Subscription Payment Features Payments 52

OPEXEngine

NOVEMBER 11, 2020

A scoring system identifies which customers are healthy and happy with your product. Drive new levers of growth. Through this work, it can drive new revenue opportunities. You’ll need someone familiar with your data—perhaps a CTO or someone responsible for business operations. Did you change your pricing?

Startup 91

Startup Scale Systems Review Technical Review 91

SaaStr

SEPTEMBER 18, 2020

Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. And then you keep resources on them because for the next three to six months, you’re taking feedback from customers and feeding it back into that new functionality or that new product.

Sales Hiring 239

Sales Hiring CTO Hire Scale Investment 239

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. Intuit regularly conducts customer development interviews to test design changes and new features.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. Intuit regularly conducts customer development interviews to test design changes and new features.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

Sales Hacker

NOVEMBER 4, 2019

He co-founded and served as CTO of Safend, an endpoint security solution acquired by Wave Systems. Usually we don’t need a full POC — we just let them start with an on-demand pricing, which of course is a little bit more expensive, but it allows them the full flexibility. We just allow them to start on-demand.

Scale 43

Scale CTO Coach Cloud New CTO 43

SaaStr

MARCH 31, 2024

At SaaStr Annual we had a great session with HubSpot Founder & CTO, Dharmesh Shah, and their Chief People Officer, Katie Burke, on building happier employees. Also, don’t miss out on discounted prices for SaaStr Annual 2024 tickets. Companies that have great, happy, productive employees do better by every single return.

Part-Time CTO 252

Part-Time CTO CTO Hire CTO Coach CTO 252

SaaStr

JULY 10, 2021

Get best price tickets here!!! At the beginning, my vice presidents were engineering, and product, and a designer. Making sure we have product market fit was effectively number one. Build the product. Get it into the market. It makes sense that that would be the role that comes in as the CTO.

Sales Hiring 253

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 253