Sales Enablement, SaaS and Growth
JUNE 26, 2018
In my role leading sales enablement at HubSpot in EMEA, we deliberately carve out time to think about ways to leverage tools, technology and software that will make sales reps more effective. With this in mind I built and launched a sales enablement bot for HubSpot sales reps. That’s to be expected.
Sales Enablement, SaaS and Growth
JANUARY 8, 2019
As a result most departments now have budget earmarked for software, so that they can build their own technology stack. Traditionally, a “ technology stack ”, was the technology used to build and run one single application, but in recent years it has expanded to encompass the technology used by a team, department or company.
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Sales Hacker
SEPTEMBER 15, 2022
Here, according to the 500 reps surveyed, is why sellers are losing deals: 50% cited sales pitches that don’t stand out. 33% had poor sales demos. 29% cited insufficient sales decks. 19% cited limited sales enablement materials. Related: How to Make a Sales Pitch that Stands Out and Gets Results (in 6 Steps).
SaaStr
APRIL 4, 2019
As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. In the last two years there have been so many new services around security, around machine learning that literally did not exist. So the conversation is changing.
Sales Hacker
MARCH 5, 2020
AI for sales is nothing new. Sales tools using machine learning and deep learning are already widespread in the market today. AI is an umbrella term used to describe a variety of algorithms and techniques that support machines showing human-level intelligence, such as machine learning and deep learning.
Sales Hacker
JULY 26, 2022
Sales pros, I’m calling on you to end the debate on live chat versus chatbots. On the other is the valid claim that technology used to replicate human interaction just isn’t there yet. Utilize machine learning to adapt responses to fit the conversation. In reality, we need to move beyond this “either/or” mentality.
Sales Hacker
MARCH 19, 2020
Customer experience (CX) and machine learning , together, are likely to be the defining element in B2B marketing and sales strategy in the coming years. . The revelations that emerge from uniting these two sets of data will not just align marketing and sales but all revenue-generating and customer-facing departments.
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