Sales Enablement, SaaS and Growth

MAY 22, 2017

I lead sales enablement for HubSpot out of Dublin, Ireland and my role encompasses sales content, sales training, deal support and sales productivity. That’s where sales enablement comes in. But how can sales enablement be packaged?

Marketplace as a Service 112

Marketplace as a Service Sales Enablement Sales Hiring Underperforming Technical Team 112

Sales Hacker

MAY 20, 2020

The key to this internal success is sales enablement and quality, competitive intelligence. In this article, I’m going to show you the best practices for sales enablement and how to get the most out of your competitive intelligence so you can increase alignment and stay ahead of your competitors.

Sales Enablement 121

Sales Enablement Underperforming Technical Team Sales Communication 121

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches. Decide on your sales enablement activities.

Sales Enablement 154

Sales Enablement Sales Pricing Marketing 154

Sales Enablement, SaaS and Growth

APRIL 10, 2017

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

Sales Enablement 112

Sales Enablement Sales Hiring Underperforming Technical Team Sales 112

Sales Enablement, SaaS and Growth

JUNE 26, 2018

In my role leading sales enablement at HubSpot in EMEA, we deliberately carve out time to think about ways to leverage tools, technology and software that will make sales reps more effective. With this in mind I built and launched a sales enablement bot for HubSpot sales reps. That’s to be expected.

Sales Enablement 100

Sales Enablement Scale Sales Recruiting Sales Hiring 100

Sales Hacker

JUNE 16, 2021

Their sales tools are integrated effectively, coaching is readily available, and sales reps are happily using their CRM. They have a sales enablement plan and the right sales enablement platform in place. What is sales enablement? Sales enablement has evolved quickly. Not exactly.

Sales Enablement 99

Sales Enablement Scale Sales Hiring Technical Review 99

Sales Enablement, SaaS and Growth

NOVEMBER 28, 2017

The more I think about it, the clearer it becomes - strategic communication is an integral part of successful sales enablement. And the success (or failure) of a sales enablement function is intertwined with its ability to influence a sales organisation and change behaviour. Communication matters in business.

Sales Enablement 112

Sales Enablement Sales Business Consulting 112

Sales Hacker

APRIL 16, 2020

The same is true for sales enablement. In critical times, only sales enablement that’s been proven to move the needle will survive. For sales enablement, that’s challenging. A sales enablement framework that’s been proven to work. How to Approach Sales Enablement. What’s missing?

Sales Enablement 104

Sales Enablement Sales Hiring Scale Sales 104

Sales Enablement, SaaS and Growth

OCTOBER 16, 2017

The sales enablement industry has taken tremendous strides in recent years, but by most measures, it's still a relatively immature function. To fill this "best practices void" and play my part in elevating the role of sales enablement I often take ideas from other fields and apply them to my work at HubSpot.

Sales Enablement 100

Sales Enablement Sales Recruiting Scale Sales 100

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches. Decide on your sales enablement activities.

Sales Enablement 117

Sales Enablement Sales Pricing Marketing 117

CloseSaaS

FEBRUARY 6, 2023

The payoff for investing in sales enablement tools is huge. But which tool is right for you? Here's a deep look at 14 tools to help you close more deals.

Sales Enablement 52

Sales Enablement Sales Investment 52

Predictable Revenue

JULY 9, 2020

Discovering the ins and outs of building a sales enablement team – from building an enablement org from scratch, to refining processes, to expanding enablement when the time is right. The post How to create an enablement team and prove its return on investment appeared first on Predictable Revenue.

Investment 165

Investment Sales Enablement Revenue Sales 165

CloseSaaS

JUNE 23, 2023

Curious about AI in sales enablement? Learn how this technology can improve your sales processes and 7 specific tools you should invest in.

Sales Enablement 52

Sales Enablement AI Sales Technology 52

Sales Hacker

APRIL 27, 2020

Whether you run a one-person sales enablement program or are part of a team, the sheer scope of the job can be overwhelming. Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement strategy.

Sales Enablement 88

Sales Enablement Scale Sales Hiring Sales 88

Sales Hacker

APRIL 16, 2020

The same is true for sales enablement. In critical times, only sales enablement that’s been proven to move the needle will survive. For sales enablement, that’s challenging. A sales enablement framework that’s been proven to work. How to Approach Sales Enablement. What’s missing?

Sales Enablement 69

Sales Enablement Sales Hiring Scale Sales 69

Sales Enablement, SaaS and Growth

JULY 30, 2017

Leading sales enablement programmes for over 100 sales professionals is challenging, rewarding and lots of fun. The way I see it, my role primarily is to partner with the sales organisation, so sales reps are successful, which enables sales reps and by extension, HubSpot to grow.

Sales Enablement 100

Sales Enablement Scale Sales Underperforming Technical Team 100

Sales Hacker

DECEMBER 3, 2019

When it comes to getting reps the tolls, content, and insights they need to close, here’s what sales enablement practitioners from top brands say is most important: Align Sales and Customer Journeys – Use data to create a framework that makes it easy for reps to give customers the information they need at each stage of the journey.

Sales Enablement 84

Sales Enablement Artificial Intelligence Branding Sales Hiring 84

Sales Hacker

DECEMBER 12, 2018

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. What sales enablement isn’t. What sales enablement is. In one word – data.

Sales Enablement 76

Sales Enablement Sales Hiring Sales Onboarding 76

Sales Hacker

MARCH 20, 2018

It’s a question that’s plagued business leaders for decades, a question sales enablement is one step closer to answering. In short, sales enablement ensures your sales team has access to the information, content, and tools they need to sell more effectively. Use AI for sales enablement.

Sales Enablement 64

Sales Enablement Strategy Sales Consulting 64

Sales Hacker

APRIL 30, 2018

To see what selling on steroids looks like, check out companies with the best sales enablement strategies. You’ll discover a lively place, with a lot of things — like revenue, productivity, and win rate s — going up, and a lot of things — like speed to revenue, sale cycle period, customer churn, and staff attrition rate — going down.

Sales Enablement 78

Sales Enablement Scale Sales Recruiting Sales Hiring 78

Sales Hacker

AUGUST 30, 2019

Let’s explore four types of sales enablement content (you often forget) your sales reps need to close the deal. We’re going to cover: The 4 types of sales enablement content your reps need. Stats the prove sales engagement content is vital to their success. 4 tips to optimize your sales engagement content.

Sales Enablement 67

Sales Enablement Sales compliance Technical Review 67

OpenView Labs

SEPTEMBER 8, 2020

Alright—raise your hand if you think there’s value in developing a sales enablement strategy at your start-up? Okay, and raise your hand if you think it’s vital to have a customer service enablement strategy, too? The fact of the matter is, customer service enablement isn’t a field of its own. Final Thoughts.

Sales Enablement 54

Sales Enablement Scale Underperforming Technical Team Technical Review 54

Sales Hacker

MAY 14, 2018

Here are three of the top sales enablement benefits that increase revenue and drive sustainable growth. Sales leaders, welcome to the new paradigm. If your sales team doesn’t have the right resources and training, you will lose sales. What happens if you don’t have a sales enablement program?

Sales Enablement 60

Sales Enablement Scale Sales Hiring Sales 60

SaaStr

FEBRUARY 7, 2023

with Aashish Krishna Kumar, Head of GTM at Togai Sales Enablement 2.0 – Elevate Rep Performance with Divanshu Goyal, Sales at GTM Buddy Common scaling pains for SaaS businesses and how to overcome them.

VP of Engineering 247

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 247

SaaStr

JULY 13, 2022

You need a sales enablement team if your company has scaled to over $10 million ARR. Conduct special presentations and training sessions for your sales team. Help them adapt to the requirements of enterprise and mid-enterprise sales. . Mistake 5: Assuming your sales rep is Ironman. Teach them to handle objections.

Scale 227

Scale Sales Hiring Revenue Marketplace as a Service 227

SaaStr

AUGUST 9, 2021

Sales Enablement. In its early life, the TripActions team assumed they could scale by hiring more sales reps and replicating their process. Instead, he suggests building a sales enablement team with onboarding, playbooks, boot camps and continuing education, especially as the product evolves. Key Takeaways.

Scale 263

Scale Sales Hiring Enterprise Sales 263

SaaStr

DECEMBER 4, 2021

The SaaS revenue tech stack can help you grow your business, but if you don’t plan carefully, you might invest in tools that aren’t helpful and don’t yield ROI. Invest according to revenue. Additionally, you will want to update your sales process and offer coaching to your sales teams to ensure a higher number of wins.

Scale 264

Scale Sales Hiring Social Media Technology 264

SaaStr

JANUARY 10, 2024

Leading him to some of his biggest mistakes when hiring: Not investing enough time. It was for everyone – product marketing, SDRs who reported in marketing, marketing operations, and sales enablement. Mistake #5: Not Investing Early Enough in the Brand By investing early enough in branding, you lift demand gen higher.

Sales Hiring 253

Sales Hiring Scale Technical Review Leadership 253

Sales Enablement, SaaS and Growth

JUNE 5, 2017

A strong brand grows your moat Companies invest in building their brand as it creates familiarity, credibility, and trust, which further down the line leads to increased brand recognition, so people are more likely to buy a product or service.

Branding 112

Branding Outsourcing Services Investment SaaS 112

SaaStr

NOVEMBER 22, 2020

Determine if your company is direct vs. indirect sales-led for tech alliances, channels, and Student Information Systems. All of this will help create value and return on investment capital. There is a deliberate focus on market differentiation vs. market relevance as it relates to investment.

Scale 311

Scale Scaling Technical Review Systems Review 311

SaaStr

NOVEMBER 16, 2021

David Sacks: SaaS Background and Investments. In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. Subscribe Please do not fill in this field.

CTO Hire 252

CTO Hire Sales Hiring Sales Recruiting CTO 252

Sales Hacker

OCTOBER 2, 2020

What’s the difference between sales enablement and Sales Engagement? As sales leaders figure out how to do more with less, 9 out of 10 sales orgs consider a Sales Engagement Platform (SEP) critical to their team’s success. What is a Sales Engagement Platform (SEP)? Manny Medina, CEO of Outreach.

Scale 132

Scale Engagement Sales Sales Enablement 132

SaaStr

FEBRUARY 8, 2022

Knowing which metrics matter and how to analyze them to increase your revenue and hit organizational sales goals is essential. . Waze sales executives Fernando Belfort , Head of SMB Sales, and Kendra Wrightson , Head of Sales Enablement, discuss optimizing sales processes for four essential data points: value, variety, volume, and velocity.

Scale 235

Scale Sales Hiring Compensation Sales 235

OpenView Labs

FEBRUARY 13, 2018

OpenView is thrilled to announce our recent $9M Series A investment in Loopio , a software platform that helps sales teams respond to RFPs, RFIs, and security questionnaires seamlessly with up-to-date, accurate, and approved content. With their new funding, they’ll invest in growing both the team and the product.

Investment 40

Investment CTO Hire New CTO Sales Hiring 40

Sales Hacker

OCTOBER 10, 2022

I’m the Director of Enablement at WorkRamp, with more than 12 years of experience in enablement, training, and sales operations. In this article, I’ll walk you through bridging the gap between L&D and sales enablement for your sales teams to create a culture of continuous learning that leads to super-powered sales reps.

Sales 93

Sales Sales Enablement Onboarding Retention 93

Sales Enablement, SaaS and Growth

AUGUST 22, 2017

In my sales enablement role at HubSpot I'm truly privileged to partner with over 100 sales professionals that are at the top of their game and only want to get better. Working with sales reps that want to succeed and push each other to do better is a joy. Let’s talk about how HubSpot equips it sales reps for success.

Sales Recruiting 122

Sales Recruiting Sales Sales Enablement Underperforming Technical Team 122

SaaStr

SEPTEMBER 13, 2023

Sacks believes Series A or B is a better place to invest right now. A lot of categories are emerging, like sales enablement. But the mortality rate on seed rounds is high right now — like 80%. As a founder, if you plan on 80% success, that’s crazy. Seed is no longer a bargain. It’s tough for investors. That’s still happening.

SaaS Payments 223

SaaS Payments Payment Solutions AI SaaS 223