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How to Create a Customer Journey Map (Even if You Have No Idea Who Your Customers Really Are)

Neil Patel

This map makes it easier for sales, marketing, and executives to make more informed decisions and humanize your audience. The very first step in a customer journey map is the core demographic information about your customers, such as: Gender Age range Job title Job responsibilities Salary Region Company size.

Scale 145
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CRM for ecommerce business

Subscription Flow

This is because customers who shop online provide a wealth of information about their demographics and activities to ecommerce companies. Your responses to these questions are how they judge your customer service. This can be both an opportunity and a burden for ecommerce business owners.

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Buyer Personas: Tips to Make Them Work Better for Your Sales Team

Sales Hacker

Getting to know your buyers by building up semi-fictional representations of who they are will help your sales reps to: Establish the best way to approach and communicate with their prospects. Perfectly position the product/service to their prospects. Show their prospects that they understand who they are and what they need.

Scale 112
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Social Media Marketing Consulting

Neil Patel

Your social media expert will help you with tactics tailored to your business and establish a high-performing social media sales funnel, which is key because on average it takes seven and a half visits to your website before somebody makes a purchase. The more useful information you’re able to share, the better.

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What is Programmatic Buying For PPC?

Neil Patel

Advanced ad targeting capabilities means access to high-converting consumers who are more interested in the products or services you offer. It lets marketers access private marketplaces or get ad space from thousands of websites with the click of a button. Programmatic exchanges provide real-time information on your ad performance.

Scale 117
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Sales Accepted Leads: Your Ticket to Closing Deals Faster and Easier

Sales Hacker

Fortunately, there’s a way to make the entire process of getting, nurturing, and closing leads simple, and it only uses one type of lead — Sales Accepted Leads (SALs). How to qualify and nurture SALs through your sales funnel. For example, Lemlist is a relatively new tool in a very crowded marketplace. How to close SALs.

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

McKinsey notes that B2B decision-makers are pushing to e-commerce and e-commerce-like sales cycles, and up to 80% prefer either digital self-service tools or to contact teams remotely. As they move further down your sales funnel and process, these preferences grow. The future of this space is digital and streamlined.