As You Scale, About Half Your Team Will Be in Sales and Marketing
SaaStr
FEBRUARY 18, 2022
Sales-driven SaaS startups end up with about half their headcount in sales and marketing. Then, it sneaks up on you again as you scale and you realize you need to have about 1.5x-2x 2x the sales headcount you thought you did to hit the full plan for this year, and Q1 of next year. Sales doesn't. More on that here.
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