Sat.Jan 27, 2024 - Fri.Feb 02, 2024

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Dear SaaStr: How Do You Sell When They Ask for Critical Features You Don’t Have Yet?

SaaStr

Dear SaaStr: How Do You Sell When They Ask for Critical Features You Don’t Have Yet? This is indeed the art of enterprise sales. ? Marc Benioff and his team were legendary at this. Many seasoned enterprise sales execs are good at it, too. We’ve all been there in the early and even middle days. The key is simply to acknowledge the gap — and if you are willing, commit to building what the customer needs within X months.

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The Fastest Growing Software Sectors in 2024

Tom Tunguz

The fastest growing software category in the public markets is security. Data follows. Security companies as a group average 29% expected revenue growth in 2024, compared to 23% for Data (or DaaS which stands for data-as-a-service). Fintech & SaaS (horizontal) average ten percentage points fewer expected growth. Anticipation of this growth propels multiples.

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SaaS UX Design: 18 Best Practices

User Pilot

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. In this article, we will examine what an effective SaaS UX design is, why it’s important, and the best practices to produce a well-crafted design that works.

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Transformative Sales Coaching with Giulio Segantini

Predictable Revenue

Giulio Segantini, mastermind behind outbound sales training for founders and SDRs, joins the Predictable Revenue Podcast. The post Transformative Sales Coaching with Giulio Segantini appeared first on Predictable Revenue.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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B2B SaaS Renewal Strategy for Effective Renewal Management

Subscription Flow

SaaS renewal management’s primary goal is to increase customer retention and in turn, recurring revenue growth. To encourage your customers to renew their subscriptions at the end of their term, a number of procedures and tactics are involved in devising your B2B SaaS renewal strategy. Realizing that customer relationships in the SaaS industry do not stop at the point of sale is analogous to understanding SaaS subscription renewal supervision; what distinguishes successful SaaS companies is this

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The Best Alternative to EOR platforms like Rippling

TurnKey Labs

Undoubtedly, the 2020s will be remembered as the decade that mainstreamed remote work and global workforce rise. Spectating the current trends, we can see that establishing mixed teams proved itself as a viable approach that will last for years in the business world.

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A Discussion of My 2024 Predictions on the AI and The Future of Work Podcast

Kellblog

Just a quick episode to highlight my recent appearance on Dan Turchin ‘s AI and the Future Work podcast. In the episode, we discuss my 2024 predictions both in general and with an unsurprising spin towards AI and the future of work. I think this is our third year running in getting together to discuss my predictions. If you don’t know Dan’s podcast, you should.

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Rethinking Metrics: The Shift from MQL to Pipeline in Marketing

Sales Hacker

Only one month into 2024, we’re already seeing a significant shift in the marketing metrics world. As we step into this new era, we re-evaluate what truly matters in the marketing landscape. Part of this re-evaluation has led many to believe it’s time to bid farewell to the Marketing Qualified Lead (MQL) as a primary metric and embrace the concept of pipeline as the new kingpin of success in marketing efforts.

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2024 State of SaaS: Trends and Predictions with SaaStr CEO and Founder, Jason Lemkin

SaaStr

Recently at Pavilion’s CEO Summit, SaaStr CEO and Founder Jason Lemkin, took the stage to do something. a little bit different. Typically on SaaStr.com, we try to focus our content on mistakes to avoid, lessons learned and how to scale faster, but for the CEO Summit, Jason addressed the audience with what’s most top of mind for him at the start of 2024. “I really think we are in a new world as managers and as leaders,” Jason said to kick things off. “2023 was nuts,

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Standard Issue AI

Tom Tunguz

“For some companies, [AI is] going to be standard issue like a PC.” It’s not just for some. Many companies are moving in this direction. Across Microsoft products, OpenAI infrastructure, Github CoPilot (for coding), & Power Platform (for Office users) the growth is spectacular. Calendar Quarter Azure OpenAI Orgs, k CoPilot Users, m Power Platform Orgs, k 1/1/24 53 1.3 230 10/1/23 18 1 126 7/1/23 11 63 4/1/23 2.5 36 OpenAI & Power Platform organizations have doubled or t

AI 191
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Clouded Judgement 2.2.24 - Cloud Giants Report Q4 '23

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Cloud Giants Report Q4 ‘23 Two quotes from the Amazon and Microsoft earnings call really stood out to me this week. Amazon on AWS : “…customers are continuing to shift their focus towards driving innovation and bringing new workloads to the cloud.

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Why 2023 Was AI Video’s Breakout Year, and What to Expect in 2024

Andreessen Horowitz

This post has been adapted from a thread from a16z Partner Justine Moore on X. Follow Justine on X for more analysis and observations. 2023 was a breakout year for AI video. At the start of the year, no public text-to-video models existed. Just 12 months later, dozens of video generation products are in active use, with millions of users worldwide creating short clips from text or image prompts.

AI 136
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5 Interesting Learnings from ServiceNow at ~$10 Billion in ARR

SaaStr

So there’s a new member of the $10 Billion ARR Club. ServiceNow is the enterprise workflow leader than most folks have heard of, but don’t fully understand or know too much about. It’s because you don’t work in a big enterprise. ServiceNow simply dominates there. It’s a $10 Billion ARR rocketship, still growing a stunning 27% (!

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Experience as a Status Symbol

Tom Tunguz

Last year, I argued every company would need an AI strategy because AI would infuse most products. But, I missed an important concept in the post. Talent. In the last year, AI experience has become a status symbol on a resume & a path to materially higher salaries. I’ve spoken to many executives seeking their next role. “I’m looking for a role in an AI company” is a refrain in every conversation.

AI 133
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The 2024 Social Media Health and Optimization Checklist

Buffer Resources

There are some things that, if you want or need them done, you need to take action without thinking. Social media growth isn’t one of them. If you’re subscribed to this newsletter, chances are you’re always seeking advice and inspiration for how to grow your social media for itself or as a pipeline to your business or creative work.

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Read Write Own: A New Era

Andreessen Horowitz

Chris Dixon is the founder and managing partner of a16z crypto and author of the new book Read Write Own: Building the Next Era of the Internet. Robert Hackett is an editor at a16z crypto who worked closely with him on the book as an editing and thought partner. They discuss the writing process, the book’s themes, and what could follow the internet’s read-write-own era.

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What’s New at Automattic and WordPress with Co-founder and CEO Matt Mullenweg

SaaStr

In the latest installment of our What’s New series where SaaStr’s very own CEO and Founder, Jason Lemkin, sits down with the top CEOs and leaders in SaaS to discuss What’s New, what’s top of mind, and what every SaaS founder should be thinking about – Jason sits down with Matt Mullenweg , CEO of Automatic and Co-Founder of WordPress.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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The Three Attributes of Good Messaging and Positioning

Sales Hacker

Wait – is it Friday? Nope, it is indeed Saturday. Dropping into your inbox with a Saturday special today, and here’s why: this week was a particularly busy one, capped off by our first GTMfund dinner of the year. Speaking of which, GTMfund’s value proposition perfectly illustrates this week’s main newsletter topic: the critical importance of messaging and positioning.

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3 Types of Content Gap Analysis to Outrank Your Competitors

The Moz Blog

Explore 3 types of content gap analysis to help you find high-quality content ideas, monitor your competitors, and beat their SERP rankings.

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All of Bluesky’s Features (So Far) and How to Use Them

Buffer Resources

Bluesky has rapidly gained traction in just two years since its launch in 2021, reaching 2 million users in November 2024. This is especially impressive, considering it’s been closed off and is still gated with its invite-only format. The platform became popular as users looked for alternatives to Twitter/X in 2022. It attracted users with its similar look, small community, and focus on decentralization.

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CRO Confidential: What It Really Takes to Be Successful in Enterprise SaaS Sales with Christian Smith, CRO of Splunk

SaaStr

In this week’s latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Splunk, Christian Smith. Splunk is a 20-year-old Enterprise software giant that has accomplished many things — a 2012 IPO, a $28B+ Cisco acquisition in 2023, and $3.7 billion of ARR last year, with a market cap of $25.7 Billion.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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MQLs? Aligning Marketing Metrics with Revenue Goals

Sales Hacker

Ah, MQLs. Those three little letters that can stir up so much debate in the marketing and go-to-market world. What I mean by MQLs is Marketing Qualified Leads. In the wise words of Charlie Munger: “Show me the incentive, and I’ll show you the outcome.” It’s a simple truth, isn’t it? We tend to chase what we’re rewarded for. Let’s play with a thought experiment for a second – I did something similar on my recent podcast episode with my partner Max Altschuler ( Apple

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Protegido: Part I: The Untold Stories of TOTVS, the Largest Software Company in LatAm

SaaSHolic

Este conteúdo está protegido por senha. Para vê-lo, digite sua senha abaixo: Senha: O post Protegido: Part I: The Untold Stories of TOTVS, the Largest Software Company in LatAm apareceu primeiro em SaaSholic.

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How to Get More Subscribers on YouTube in 2024

Buffer Resources

While there’s no official number from YouTube, there are a reported 113 million active channels on the platform.  That might seem like a staggering number of YouTubers to compete with. But the good news: YouTube has more than two billion monthly active users — so there are plenty of subscribers to go around.  The trick is reaching them — and then creating high-quality content that resonates so much with them that they hit subscribe.

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When You Don’t Know the Product Cold, You Just Lose Deals

SaaStr

Sales execs can screw up so many things and still close a lot if they just get 1 thing right If they just are a true subject matter expert in the product they sell Yet so many aren't — Jason ✨Be Kind✨ Lemkin  ?? (@jasonlk) January 26, 2024 I remember my first embarrassing sales meeting. I knew an SVP at a Top 20 Tech Company, and really as a favor, he told me he’d do a $25k+ deal with Adobe Sign / EchoSign in the early days.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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3 Unexpected Examples of Technical SEO Issues (And How to Resolve Them) — Whiteboard Friday

The Moz Blog

In this Whiteboard Friday, learn how to find technical SEO issues, how to define issues, as well as how to resolve them.

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GTM 79: Surviving and Thriving with Frugal, Gorilla GTM Against Giant Incumbents | Amit Pande

Sales Hacker

Amit Pande is CMO and EVP of Strategy at Aviso AI, a leading revenue intelligence platform. Previously, Amit led marketing efforts at startups like Tact AI (1st AI Assistant for Sales backed by AWS, Microsoft, and Salesforce), HP Inc (next-gen computing) and Spire AI (Human Capital SaaS). In a prior life, Amit also led product and UX teams at Yahoo and Oracle.

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Why I’ve Stayed at Buffer for 8 Years, an Open Reflection

Buffer Resources

When I tell people how long I’ve been at Buffer — eight years today — people generally have a lot of questions. But one of the most common is, “Why have you stayed so long?” Eight years is an unusually long time to be at one company in tech. It’s also an unusually long time among most of my friend group except those who work in more traditional jobs, say in teaching or in government.