How Top SaaS Companies Drive 2-3x Better Campaign Performance Through Multi-Channel Personalization with Customer.io
SaaStr
FEBRUARY 7, 2025
Quick Reality Check: 84% of customers now expect personalized experiences. And with 7,000+ companies using Customer.io to send 35B+ messages, there’s enough data to show what actually works. Let’s break down the real metrics from companies doing this right. The Customer.io Playbook: How Top SaaS Companies Drive 2-3x Better Campaign Performance Through Multi-Channel Personalization A deep dive with Jason Lyman, CMO at Customer.io Speaker Bio Jason Lyman leads marketing at Customer.io,
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