Thu.Dec 12, 2019

article thumbnail

How Vidyard uncovered a multimillion-dollar growth lever by moving downmarket

Intercom, Inc.

Most SaaS companies start with a free software offering – providing a preview of their product’s capabilities before encouraging their users to grow into pro or enterprise solutions. Vidyard did the opposite. Instead of capturing small businesses and then trying to upgrade them to paid plans, the video hosting and analysis startup attracted larger companies, then worked backwards.

Scale 169
article thumbnail

Non-US-Based SaaS Companies on the Rise

OPEXEngine

US SaaS companies need to take note of the growing number of world class SaaS companies based outside the US because the international landscape is shifting rapidly. Increased funding activity in Canada, Europe and Asia/Pac is introducing more non-US competition in the SaaS marketplace. More and better funded SaaS companies worldwide can be a challenge but also an opportunity for US firms.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Software Review Sites (and how to turn customer reviews into cash)

Incredo

How many software review sites are you present at? Do you know what role your SaaS product reviews can play in your business success? The truth is – product reviews can help you in a number of ways and even be crucial in your sales process. Acknowledging the power of reviews, we’ve prepared this guide so you know: 1) Why software reviews are such valuable business assets, 2) Which are top software review sites you should consider, 3) How to succeed in your review requests and get mor

article thumbnail

Using the phone to penetrate your target account list with Catherine Brinkman

Predictable Revenue

The target account list: the backbone of every salesperson’s day, quarter, and year. It’s the roadmap, the blueprint, the keys to the kingdom. And penetrating your target account list, starts with preparation. You’ve got to know what’s on that list before you pick up the phone. The post Using the phone to penetrate your target account list with Catherine Brinkman appeared first on Predictable Revenue.

Revenue 162
article thumbnail

SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

article thumbnail

Great Session on the Pitfalls from $1m to $10m ARR

SaaStr

The other day Vlad Kachur from Startup Lessons Daily came by the office for a deep dive on some classic SaaStr topics on going from $1m to $10m ARR. The video is below and if you are interested, take a watch. He did a great job doing a deep dive on a lot of classic SaaStr topics in a way we haven’t dug in before. The post Great Session on the Pitfalls from $1m to $10m ARR appeared first on SaaStr.

Startup 133

More Trending

article thumbnail

How to Instill a Growth Mindset in Your Company

Baremetrics

Growth hacking. Growth marketing. Whatever you call it, growth is a key goal for businesses. Some might even say it is the sole aim for most businesses. Especially as the majority of a business’ activities are structured around growing one’s audience, sales funnels, budgets, and influence. For senior executives, CEOs, and founders, instilling a growth mindset in employees is a major key to success.

article thumbnail

4 Simple Checkout Optimizations to Increase Sales

FastSpring

Think that your checkout experience is up to scratch? Think again. There is a reason why customers are abandoning their carts at your checkout and not completing their transactions. A lot of the time, an online checkout just isn’t optimized to boost sales. In simple terms, your checkout touchpoints didn’t live up to what your customers expected. It might be your payment options, your billing process, or just how the overall visual experience of your checkout itself.

article thumbnail

15 Top Tips on How to Get Your Sales Leads to Convert Quickly

Teamgate

The point of running a business is to make a profit through sales of your product or services. Digital marketing allows us to generate more leads, reach out to wider market space, and gain information that could help us develop a smarter business strategy. That’s why we are going to let you in on some of the top sales conversion tips that you can incorporate within your strategy and generate sales quickly. 1.

Scale 86
article thumbnail

Making the Most of the Customer Lifecycle Management Process

Totango

A strong customer relationship can last for years. How do you begin to manage all the potential outcomes, needs, and variables that determine the path ahead? Break it down into small steps. The customer lifecycle management process segments the customer journey into stages, including onboarding, adoption, escalation, and renewal. This modular approach lets you focus on goals-based, results-driven KPIs that guide the customer and help them reap benefits from the use of your product.

article thumbnail

Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

article thumbnail

6 Customer Success Mistakes that Leaders make

CustomerSuccessBox

Since the last 5 years, Customer Success has become a buzzword in not only the B2B SaaS industry but several other industries too. As companies have started understanding the benefits of customer success, they have started rushing into the field in the hope of getting quick returns on their investment. First of all customer success is a long term game.

article thumbnail

10 Email Automation Tools To Grow Your Online Business

Nimble - Sales

Customers are the lifeblood of any business. Without them, your business won’t stand the test of time. This is why you need to actively look for ways to engage with them and serve them better. According to Super Office, 86% of buyers will pay more for better customer experience. Not only that, by 2020, better […]. The post 10 Email Automation Tools To Grow Your Online Business appeared first on Nimble Blog.

article thumbnail

SDR Operations: Your Recipe for Quota-Crushing Reps

Sales Hacker

The post SDR Operations: Your Recipe for Quota-Crushing Reps appeared first on Sales Hacker.

Sales 53
article thumbnail

Q&A: Zuora, Driving the Subscription Economy for Publishers

Zuora

This Q&A was originally published by What’s New In Publishing. Headquartered in San Mateo, CA, with satellite offices across […]. The post Q&A: Zuora, Driving the Subscription Economy for Publishers appeared first on Zuora.

article thumbnail

How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

article thumbnail

What’s hot at the edge for 2020? Everything

IT World

Few areas of the enterprise face as much churn as the edge of the network. Experts say a variety of challenges drive this change – from increased SD-WAN access demand to cloud interconnected resources and IoT , the traditional perimeter of the enterprise is shifting radically and will continue to do so throughout 2020. One indicator: Gartner research that says by 2023, more than 50% of enterprise-generated data will be created and processed outside the data center or cloud, up from less than 1

Cloud 40
article thumbnail

Spending IT Budget Wisely&Minimizing Software Waste

SaaS Metrics

Introduction According to a recent report by Cleanshelf, up to 30 percent of SaaS spend goes to waste everyday due to different reasons, including complex pricing models and lack of complete control over the SaaS stack. Minimizing wastage of money on SaaS subscriptions requires a new approach as businesses are committing more budget than ever to cloud-based services.

article thumbnail

Cisco targets hyperscalers with silicon, high-end routers

IT World

Cisco says it wants to change the future of the Internet and has rolled out the new silicon, hardware and software it says will move toward that goal. The centerpiece of Cisco’s strategy revolves around its custom Silicon One chip technology and new Cisco 8000 Series carrier-class routers built on that silicon, which the company says has been in development for more than five years, at a cost of over $1 billion.

article thumbnail

Subscription Economy News: Week of 12/9/2019

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 12/9/2019 appeared first on Zuora.

article thumbnail

The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

article thumbnail

Weekly Walk with SurveyMonkey’s CPO, Ross Moser

OpenView Labs

The post Weekly Walk with SurveyMonkey’s CPO, Ross Moser appeared first on OpenView.

40
article thumbnail

4 Lessons We Learned in 2019 (and How Marketers Can Apply Them in 2020)

Unbounce

It’s been a heck of a year, hasn’t it? And it’s not over yet. Even if you’re still knee-deep in holiday and end-of-year promotions, it makes sense to take time to pause. Now’s the time to reflect on the challenges, opportunities, and accomplishments of 2019—before the crazy starts up again. With that in mind, we’re revisiting the big lessons drawn from our most popular pieces on digital marketing and landing pages.