Fri.Mar 27, 2020

A Simple Guide to Understanding and Creating a Website Conversion Funnel

The Daily Egg

An optimized conversion funnel can mean the difference between making a healthy profit and barely breaking even. It maximizes the profit you get from your marketing campaigns.

Sales 274

The Current State of Venture Capital and Cloud with Byron Deeter, Bessemer Venture Partners

SaaStr

Over 1,500 of you registered for an incredible deep-dive we did yesterday with Byron Deeter, Partner at Bessemer Venture Partners. Byron has invested in over a dozen Cloud unicorns and even more importantly, has been investing in SaaS and Cloud since the very earliest days.

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How to Create an Effective Exit Popup and Get More Conversions

The Daily Egg

What if you could boost email signups by 1,375 percent (or more)? It works on every site, can be set up in less than an hour, works forever, and catapults your signups rates. For boosting your email signups, nothing works as well as this one tactic. What if I told you that the secret to […].

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SaaStr Podcasts for the Week with Qordoba and Gainsight — March 27, 2020

SaaStr

319: May Habib is the Founder & CEO @ Qordoba, the platform that helps everyone at your company write with the same style, terminology and voice.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

How To Reach Out To Influencers So That They Can’t Say No

The Daily Egg

Sometimes it may seem that despite all the effort and time you put into creating “great content,” it never really seems to make an impact. How can you make sure that your content marketing doesn’t go unnoticed? How can you place yourself among the top marketing pros, and finally swim with the sharks?

More Trending

How to Create Sales Pages that Convert [Tips and Examples]

The Daily Egg

When you create sales pages that convert, you take some of the burden off your team. You don’t have to constantly be hustling to find prospective customers. They come to you. But let’s face it: Traffic doesn’t mean much without conversions. You need people to buy what you sell.

Sales 213

Top Cloud Stories of The Week

SaaStr

What have the 320,000+ readers of Cloud Daily on Quora been reading this week? A lot about Zoom ??. Here are the top stories of the week if you want to catch up: #1 As Silicon Valley orders everybody to shelter in place, tech execs navigate barking dogs, screaming kids and Zoom calls. #2:

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How to Generate Leads For Your Online Business in 2020

The Daily Egg

If you really want a bigger business, you need more leads. Once you get good at it, you’ll be able to grow any business as large as you want. It’s a superpower. To get the most leads, you’ll need a lead-generation strategies for each part of the marketing funnel.

Selling in COVID-19: How to Talk to Prospects in the Bleakest of Times

Sales Hacker

Sales must go on. I get it. But in the face of COVID-19, everything has changed. So how do you approach sales during a global crisis? That’s what I’m going to talk about in this article.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Are You Using Quora in Your Social Strategy? 8 Tips to Do It Right

The Daily Egg

Quora can bring you tons of traffic and customers. These days, it’s the most popular question and answer site. Users are required to verify their names and can add bylines identifying their expertise like “Digital marketer and consultant” or “Web developer with 8 years of experience”.

Slack launches call integrations for Microsoft Teams and Zoom

ITPro

Support for Cisco, RingCentral and more also announced by the communications platform

Seal the Deal: Sales Presentations That Don’t Suck (Summit Replay)

Sales Hacker

This video training was originally presented at the 2019 Sales Hacker Success Summit. In it, Founder of Startup Hypeman, Rajiv Nathan, shows you how to do sales presentations that don’t suck. What You’ll Learn. Why use sales presentations? When to use one?

How to Select a B2B Customer Lifecycle Management Solution

Totango

Attracting new leads is great—but what then? Retaining loyal customers is equally as important as converting them in the first place, perhaps even more so.

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Debt Financing Fuels Your Growth - on Your Terms. Zero Dilution.

The landscape of startup financing is changing. Learn why SaaS founders are turning to debt capital options like revenue-based financing.

SaaS reporting software: the metrics you need for SaaS reports

ProfitWell

There is no shortage of companies offering business intelligence for SaaS companies. There is also no doubt that your SaaS business will not survive without quality analytics from trusted data sources aiding you in your key decision-making processes.

The a16z WFH Podcast: Security When the Workforce is Remote

Andreessen Horowitz

We are in the midst of a rapid and unprecedented shift to remote work. What does it mean for security when the airgap between work and life is gone? How prepared are organizations?

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5 best SaaS knowledge bases & why you need one in 2020

ProfitWell

Customers are most satisfied with a product when they can find the information they need quickly and efficiently. This is especially true for software products, including SaaS, which can have a steeper learning curve than other products.

How One Subscription Coffee Company is Doubling Down on Relationships

Zuora

It sounds like last week’s post resonated with lots of people, so I thought I’d spend the next few weeks […]. The post How One Subscription Coffee Company is Doubling Down on Relationships appeared first on Zuora. Subscribed Weekly / Thoughts from Tien Tzuo

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

How to be Nimble in LinkedIn

Nimble - Sales

A few years ago, LinkedIn made a business decision to close its APIs and prevented us from directly integrating with them. What this means is that, unlike with Twitter, our users cannot see their LinkedIn messages directly under their contact records in Nimble.

Why SaaS Finance Controllers Deserve a Seat at The Table

Chargebee

As a finance controller in SaaS, you’re no longer just a backstage coordinator

How to Hire Enterprise Salespeople

OpenView Labs

When I first wrote this for OpenView, we were in a place where unemployment was at an all-time low and hiring was top of mind. My, oh my, how times have changed in such a short amount of time.

PLG just means good business

ProfitWell

Today, the powers of PLG are just beginning. Plus, the journey of coronavirus through the eyes of a big name CEO. And finally, a little something we’re cooking up with CartHook for the ecommerce crew. Listen wherever you get podcasts: Your top B2B SaaS news. 26 experts on PLG.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Founders, Extend Your Cash Runway by Taking These Steps Right Now

OpenView Labs

As COVID-19 increases uncertainty in almost every part of your business, it’s never been more important to reduce your cash burn and extend your runway to between 18 and 24 months. Anything under 18 months is concerning.

Is Facial Recognition a Practical Marketing Strategy in 2020?

Nimble - Sales

Most people know of facial recognition as something used to unlock their phones. There are also security-related opportunities such as helping people get through airport queues. But one of the broad, emerging uses of facial recognition relates to marketing.

Life as a Service: The Unstoppable Rise of the Subscription Model

Zuora

This is a shortened excerpt from an article originally published in Verdict UK by Lucy Ingham. In the early […]. The post Life as a Service: The Unstoppable Rise of the Subscription Model appeared first on Zuora

Don't Miss Out on IVR For Property Management!

Agile Payments

When rent payments come due, you don’t want your property management staff overwhelmed! If your property management complex is closed on the weekends, clerks are likely to be overwhelmed as soon as they open on the next available business day.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

A Note to the OpenView Community During This Unprecedented Time

OpenView Labs

Unprecedented. That’s the word that everyone is using to describe what has unfolded in the US in the last two weeks, and on the planet more broadly in the last three months. The definition of the word is “never been done or known before,” and we are most certainly in uncharted territory.

CRM System: Reasons Why It’s an Essential Asset for the Organization

Nimble - Sales

As businesses evolve rapidly and become more complex, the competition only grows higher. As such, it’s crucial for organizations to focus on their single most valuable asset, customers. The success or failure of your business depends on how you handle your customers.

Sales Brief: Panic selling, remote meetings, growth lessons, and more

Close.io

As the outbreak situation continues to unfold, more and more companies are transitioning their teams to work remotely. Selling in this climate requires new ways of communicating with your customers and promoting your product. If you're struggling to adapt, you're in the right place!