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“So we're seeing some slowdown in certain sectors and, frankly, acceleration in others, things like low-code, no-code environments, productivity, cybersecurity to protect the enterprise …. It does less in SMB. So am I seeing a broad slowdown across our platform? Are we seeing some pockets? — Jason Be Kind Lemkin ?
Cybersecurity remains on fire, even today. No SMB deceleration here! That’s just as high as it was growing at $400m in ARR — pretty darn impressive. More on HashiCorp here. And NRR still remains an epic 134%. #2. SentinelOne — growing a jaw-dropping 106% (!) at almost $500m in ARR. The budgets are there. #3.
We recently led a [ $50M series B ] investment in Todyl, which is a modular cybersecurity platform for small and medium businesses. Todyl is on a mission to offer comprehensive security in a single pane of glass to empower IT professionals with the tools, insights, and automation needed to defend against constantly evolving cyber threats.
Now comes the final due diligence, including a cybersecurity review. You employ solid cybersecurity tools and procedures, so you think you are pretty safe. Cybersecurity Due Diligence. Cybersecurity due diligence has been a “good” idea for ten years. Your investors are excited about seeing the return on their money.
However, many small and midsize business (SMB) leaders mistakenly believe their organizations are not targets, and that spending more money on IT security is wasteful if they haven’t been breached, says Candid Wüest, Vice President of Cyber Protection Research at Acronis.
All of these are critical for a strong defense to meet today’s cybersecurity challenges, and yet they’re also challenging on top of handling day-to-day tasks. Many small and midsize businesses (SMBs) are turning to managed service providers (MSPs) to help fill security skillset gaps, as well as help with general IT needs.
As Hubspot’s CMO, where Mike was part of the founding team through a successful IPO leading to a $2B valuation, to CMO at Cybereason, an enterprise cybersecurity company, and now CEO at the SaaS travel management vendor, Lola.com, we looked at how KPIs have evolved from SaaS 2.0 through today’s SaaS 4.0.
Small and medium-sized businesses (SMBs), which make up a large portion of the market, are particularly vulnerable. A single data breach can cost a SMB up to $650,000, making it essential for software companies to partner with payment processors who prioritize security. In most cases, software companies are serving SMB merchants.
Contrast that with companies that might also sell into the SMB segment of the market where the ASPs, the average deal sizes are lower. SMB businesses just go out of business much more frequently, and so their gross retention numbers are going to be lower.
The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. Are you targeting enterprise or mid-market/SMB? The cloud-managed services attract the lower end of the market and make it possible for these businesses to address the SMB/mid-market segments.
This should be part of your overall cybersecurity strategy. For organizations seeking to augment their cybersecurity posture without the need for an in-house security team, Rapid7 InsightVM is a great vulnerability manager solution. Features: Personalized dashboards for risk overview.
This should be part of your overall cybersecurity strategy. For organizations seeking to augment their cybersecurity posture without the need for an in-house security team, Rapid7 InsightVM is a great vulnerability manager solution. Features: Personalized dashboards for risk overview.
You can think of Horizontal SaaS as broad-based tech that is industry agnostic; a sales person at a Cybersecurity company can use HubSpot the same way a sales person at a Health Supplements company might use it. In all seriousness though, that’s kinda what Horizontal SaaS promises (or tries) to be.
Salesforce was a very rudimentary SMB app for a brief period of time, but it was. Same in cybersecurity, like the threats always change. I’m not an expert in cybersecurity, but since the dawn of time, security is evergreen because every year, you’ve got to try to keep up with threats, every year there’s budget.
Cybersecurity sales leader, founder of Relativity Sells, and MISC (mother in sales coach) helping new mothers return to the workplace confidently and free from anxiety. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. Build a robust, diverse, and inclusive network. Your word is your bond.
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