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What Could Possibly Go Wrong? Scaling from 2 to 200 Employees and 0 to 75,000 Customers with Storyblok CEO Dominik Angerer and VP of Operations Lydia Kothmeier (Video)

SaaStr

In 2019, the founding team at Storyblok set out to create a content marketing solution that worked for everyone—developers and marketers alike. Their first step to achieving this was hiring a sales leader to build a sales team. The company has since grown to more than 200 employees and over 75,000 customers.

Scale 214
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10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress

SaaStr

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.

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All Your VPs Really Need to Do is Tilt the Curve

SaaStr

We’ve written a lot on SaaStr on how to increase the odds your first management team is a success. How to hire a great VP of Sales (tons on that here ). What a great VP of sales really does. What a great VP of marketing really does (tons on that here ). How to manage customer success. About this and that.

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Before You Hire That Awesome SaaS Veteran — Just Make Sure They Are Willing To Do The Work

SaaStr

To want a head of sales operations and a director of sales to help carry the load not later … but on Day 1. To not have to manage any customers yourself in customer success, and instead be a strategist. You’ll need 5 folks in marketing at $10m+ ARR, not 1. as you race past $10m+ in ARR.

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How LinkedIn Has Transformed The Businesses of These 3 Entrepreneurs

Buffer Resources

Building Thought Leadership While other social channels are typically reserved for building your company’s brand, LinkedIn provides a unique opportunity for you to grow a personal following—that can, in turn, support your brand’s recognition. It won't take much time and it can go a long way!

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7 Tips For Using Customer Feedback To Build Rabid Fans And Make More Money (Video + Transcript)

SaaStr

Here’s a little bit of my marketing experience, but I need to back up a little bit and go off slide to tell you about my pre-marketing experience. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager.

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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 180