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What Could Possibly Go Wrong? Scaling from 2 to 200 Employees and 0 to 75,000 Customers with Storyblok CEO Dominik Angerer and VP of Operations Lydia Kothmeier (Video)

SaaStr

In 2019, the founding team at Storyblok set out to create a content marketing solution that worked for everyone—developers and marketers alike. Their first step to achieving this was hiring a sales leader to build a sales team. Outbound: including Account Based Marketing (ABM). Self-service.

Scale 202
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10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress

SaaStr

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.

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15 Sales Statistics That Will Change How You Think About Revenue In 2021

Sales Hacker

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time? What this means for you.

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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 174
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Working With a Digital Marketing Agency Vs. Hiring In House

Neil Patel

Specialty – Most agencies specialize in one or two things, such as content marketing or performance advertising. The right employee will be more invested on an emotional level more than any agency partner as they are fully immersed in your company’s journey. Finding the right fit for your organization is key.

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Six Reasons You Should NOT Create a Category

SaaStr

One of the realities you’ll have to embrace in category creation is imperative to educate the market through your various marketing channels. What’s a sample job description that I can use to recruit talent? How can I convince my CEO that CATEGORY X is important? Do I need to build a team to take on a CATEGORY X program?

Scale 109
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Startup Sales: Everything You Need to Know About Building Your First Sales Team

Chart Mogul

But sales is the one thing founders cannot oversee — without it your startup will die. But the one thing you must think about is sales. Without sales, your startup dies. Yet, sales is all too often a dirty word. They go for the sale without caring about what the customer needs in the first place. Coach regularly.