article thumbnail

Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Maximize Social Media Marketing Efforts With Multi-Use Video Content It might not require a ton of good game-related content marketing on social media to make a big impact on an indie game marketing campaign or a large studio’s broader marketing strategy. Let us worry about global payments and taxes.

article thumbnail

14 User Behavior Trends For SaaS in 2024

User Pilot

Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is the SaaS Magic Number and How Do You Calculate It?

Stax

For modern Software as a Service (SaaS) companies, the automobile is replaced by primarily digital and cloud-based solutions and software. By analyzing this ratio, SaaS companies can determine how well their revenue-driving investments (in sales, marketing, and customer retention) are translating into actual revenue growth.

article thumbnail

29 Latin American SaaS Superstars

SaaStock

Trailblazing through their home continent, venturing successfully onto the world stage or changing from on-premise software to SaaS, these companies could have a postal code in any SaaS hotspot in the world. ContaAzul was acquired by the collaborative software platform Wabbi Software S.A. Rock Content. Founded : 2011.

article thumbnail

Unique Ways to Use the B2B SaaS Business Model to Leverage Your Business’s Revenue Growth

Subscription Flow

This can be done through a variety of platforms, including social media, email marketing, online ads, and content marketing. One of the most fundamental changes any startup can go through is entering this market niche. Unique Ways to Use the B2B SaaS Business Model to Leverage Your Business’s Revenue Growth 1.

article thumbnail

CAC Payback Period: How to Calculate and Reduce It?

User Pilot

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. Collaboration between product , marketing, and sales teams is essential to effectively identify and target high-value customers. Let’s get right to it! Book the demo to see how! What is CAC payback?

article thumbnail

How This Freelancer Made $300,000 in One Year—And Why She Chose to Scale Back

Buffer Resources

   Location: Appleton, Wisconsin Initial capital invested: Very little! Investments in things like accounting software, my LLC paperwork, and some initial office supplies my first year in business added up to only $1,629.43 (and that included health insurance). (I

Scale 110