SaaStr

OCTOBER 24, 2022

They’re able to actually swipe a credit card, and what starts off similar to a freemium self-serve product can turn into a six-figure contract in just a few months. It might even be months later that a VP of Engineering or a CTO or CFO realizes that they’re built on a new platform. The contract size grows.

Underperforming Technical Team 180

Underperforming Technical Team Outsourced Development Development Part-Time VPE 180

SaaStr

APRIL 22, 2019

Egnyte General Manager of EMEA Charles Lawson and Egynte SDR Lara Badanes break down how to build a pipeline with no brand and sometimes no market. “How to Build A Pipeline with No Brand and Sometimes No Market” Egnyte General Manager of EMEA Charles Lawson and Egynte Sales Development Manager Lara Badanes. His next call?

CTO Hire 147

CTO Hire Scale Sales Hiring CTO 147

SaaStr

NOVEMBER 11, 2022

Your core models for sales, for marketing spend, for hiring and engineering and product. Okay, give us 7% for one hour of a designer’s time. But YC is not that… And listen, I’m not into brands. And the best CTO I know in the world is the CEO. The 60 is probably where your core plan should be.

Outsourcing Services 188

Outsourcing Services Banking CTO Hire New CTO 188

SaaStr

APRIL 16, 2019

You can read blog posts, tweets about why you shouldn’t try to create a company outside the Bay area. We ended up signing that contract in the uber back to the airport on the way home. It was our largest contract to date, kind of helps the other quarter. Above and beyond to build brand. This is never going to work.”

CTO Hire 154

CTO Hire Travel Underperforming Technical Team CTO Coach 154

Neil Patel

JULY 7, 2021

Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty. When do we actually achieve a great customer experience in our brands ? By definition, it’s software that allows you to create, manage, and share your brand’s content.

AI Search 124

AI Search CTO Hire Scale Artificial Intelligence 124

SaaStock

MARCH 29, 2019

That’s the advice, Petri Hollmén picked up on the more technical side of things from the opening session on Day 2 with Cal Henderson, CTO of Slack. If your tool is considered as a commodity (meaning, that it’s an essential part of daily life – like tap water), you have to target 100% uptime. Work on developing your brand.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

SaaStr

FEBRUARY 25, 2020

hiring in-house talent). “The initial appeal was just how easy it was to work with the system,” CTO and Cofounder David Heinemeier Hansson said, “that we knew rates were up to date and we were billing our customers for the right rates and we could defend that when we were submitting our paperwork.” ” 2.

Merchant Services 169

Merchant Services Scale Technical Review Sales Hiring 169

Intercom, Inc.

JULY 21, 2022

If you have a brand or advertising campaign and you’re working with an external agency, how do you not need to change the workflows that you do internally for that external partnership? And so we hired somebody who had a lot of experience and could recommend ways to build the team. Rachel Hepworth: Exactly. Andrew Chen: Exactly.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

SaaStr

APRIL 9, 2019

Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO. You’ve got to learn about sales, about marketing and, otherwise, you need to hire a lot of other people around you to help. Eric Yuan: Because, at that time, we really needed a product.

Sales Hiring 129

Sales Hiring Scale CTO Hire Marketing 129

OpenView Labs

JULY 2, 2020

In this brand-new report, we finally answer the question “Freemium or free trial?” Time and time again SaaS companies are promising customers that they will save hundreds of thousands of dollars, but their pricing strategies are only capturing a tiny fraction of that savings. Tips on Enterprise Pricing.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. getting people to actually like their brands. So they dropped a blog post all about the common problems that marketers face when focused too much on brand affinity.

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

Mucker Capital

APRIL 6, 2023

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. If you're generating something that's brand new, like a brand new category, nobody understands about it. I recently wrote a blog post about PLG published on Lenny's Newsletter.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

ProfitWell

DECEMBER 6, 2019

But after years of research and thinking about this problem at typeform.com and Notion , David decided to write a blog post explaining why this question is so hard to answer. How many CSMs should you hire? Along with: What’s the ROI of your customer success manager? A solid question we know is certainly difficult to answer.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

Natalia Luneva

APRIL 30, 2021

Of course, our team is involved to an extent, and we have an external part-time moderator for support. 5 Sebastian Schaeffer, CTO at dofollow.io (B2B PR SaaS) says: “ Our community is primarily on Facebook and Linkedin and it has been live for over a year. But mostly our members help each other, and it works like a charm.

Marketing 98

Marketing Social Media SaaS New CTO 98

Intercom, Inc.

APRIL 22, 2021

That question has been on Will Larson ‘s mind for a long time. For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. Brian: Great.

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

SaaStr

SEPTEMBER 26, 2019

So you were the first sales hire. Talk to me about the sales hires that you made back in the early days and talk to me about how it changed through the different stages. So my first sales hire was beginning of 2015. The very first few sales hire are I would say not your typical reps. Laura Bilazarian : Awesome.

Scale 134

Scale Sales Hiring Sales Recruiting Technical Advisors 134

Teamgate

JANUARY 14, 2019

My journey started working with well-known brands such as VISA and TomTom, and since 2014 I started gradually moving to the world of startups and scaleups. Working in-house for known brands is somewhat easier as the messaging and legend are already there (half the job is done!). How PR is different to marketing and advertising?

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

OPEXEngine

NOVEMBER 11, 2020

In HubSpot’s case, we eventually hired a world-class data science team, but our scoring only improved by a few points,” notes Redbord. You’ll need someone familiar with your data—perhaps a CTO or someone responsible for business operations. Engagement: How do they interact with your brand? Get it done faster.

Startup 91

Startup Scale Systems Review Technical Review 91

Upscope

JANUARY 5, 2020

Related : 10 Companies Show you their Go-to-Market Strategies Also see : 3 Copywriting Secrets for Ranking on Google And : Using Jobs to be Done Method to Explain What Your Company Does Contents Skip this blog post and just read the book Why positioning matters What is positioning? It’s how you differentiate your brand in the mind.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Intercom, Inc.

AUGUST 13, 2019

The video operator for the demo was a guy named Stewart Brand , who among other things published a magazine at the time called the Whole Earth Catalog. No, I think the real reason is evident in this quote: OH (a former CTO of Autodesk): “I can walk through most buildings and tell you which version of AutoCad was used to design it. “.

Underperforming Technical Team 223

Underperforming Technical Team New CTO CTO Hire Technology 223

SaaStr

APRIL 18, 2019

I remember when I was in business school the internet was brand new and back then the hero was Jerry Yang. And at that same time I met two Stanford computer science students. .” And I thank a lot of that to actually Met Gourniak, who I hired at that time. This was in 1997, and I spent two years.

Sales Recruiting 167

Sales Recruiting VP of Engineering Scale SaaS Payments 167

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? He was like, "You should probably hire someone outside of HubSpot for this role, for your growth.".

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

SmartKarrot

AUGUST 16, 2022

In QBR meetings, you can notice any signs of distrust in the brand. Customers choose a product with one goal, and this goal evolves over time. These annual executive business meetings are a wonderful time to discuss contracts. Whatever suits the customer would be the right time. Keep goals on track.

Technical Review 10

Technical Review Systems Review Business CTO Hire 10

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? He was like, "You should probably hire someone outside of HubSpot for this role, for your growth.".

Payment Methods 40

Payment Methods Software Review Technical Review Payment Solutions 40