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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. Rise of the cloud and SaaS businesses. Big tech takes over. .

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What to Know About the Software Buying Landscape in 2023: What’s Changed, What’s the Same, and What Your Buyers Want with G2 CMO Amanda Malko (Video)

SaaStr

Amanda Malko is CMO at G2, a software marketplace and review site that reaches over 60 million buyers annually across 2000 software categories. In this session, she shares insights and trends from research conducted this year that can help software buyers and sellers make smarter decisions about software and the market. .

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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Rico Mallozzi, Sr.

Scale 193
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Product Page Content for B2B: How Little Is Too Little?

Neil Patel

The best B2B product pages keep users engaged on the product and should boost customer confidence and customer loyalty in your brand. You want to develop a clear brand st ory and demonstrate to users how your B2B product makes their lives easier. Microsoft Azure was right behind Mailchimp with 934 words on the page.

B2B 102
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Best application vulnerability assessment tools for software companies (paid & free)

Audacix

A vulnerability assessment tools or virtual app scanning for your software team has become as important as your git repository or your ticket management system. API vulnerability scanner API security testing ensures business data packets that move between two software applications and ip addresses are secure.

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10 security questions enterprise customers have about SaaS/cloud software (but won't ask you)

Audacix

As enterprises increasingly become more open to introducing cloud software to their environments, you as a cloud provider must proactively anticipate their concerns and address them. Why are enterprise buyers' concerned about cloud software security?

Cloud 45
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Inteligência Artificial no SaaS: como inovar um setor que já nasce digital?

SaaSHolic

Tecnicamente falando, o software as a service é diretamente dependente de cloud computing , precisa de um grau mínimo de conectividade disponível e garantia de segurança de todos os dados e informações. Isso reduz os obstáculos à adoção e permite que mais serviços se tornem parte do pacote de software diário de cada usuário.”