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How Top Sales Leaders are Adjusting their Sales Process (Video + Transcript)

SaaStr

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

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Product Analysis in SaaS: Types, Steps, and Tools

User Pilot

The aim of product analysis is to better understand its strengths and weaknesses, to evaluate how effective it is at satisfying user needs , and to identify areas for improvement. Product analysis benefits teams from across the organization, including your product , marketing , customer success , and UX design colleagues.

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Twilio: The First $100m+ ARR with Jeff Lawson, CEO/Co Founder (Video + Transcript)

SaaStr

How sales worked, how pricing worked, how billboards work, and more. Twilio is a cloud communications platform that allows software developers to embed communications into the apps that they’re building. Somehow, we stumbled into this putting on some small events. You learn a lot about putting on events.

Scale 292
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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

The second constituent there is the developer. Why do developers love SaaS products? Customer acquisition is basically how much do you spend in terms of sales people, sales team, and in terms of marketing to acquire a new customer. The key here is knowing what your sales model is. They love SaaS products.

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Heap vs Pendo: Which is the Superior Product Analytics Tool?

User Pilot

TL;DR Heap is a digital insights platform that allows product teams to track user behavior in mobile and web-based applications. In Heap, you can segment users based on their demographics and event completion, while in Pendo you can also use mobile-specific data, like the OS version. Let's jump right into it!

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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

And so, she can, and Anthony just finished up basically going from the first sales hire at Gainsight at almost 100 million in revenue and has just retired. Maria : It’s like saying, “Hey, you want a sales rep to carry 10 times the quota they do today. You can’t, you have to invest in that sales infrastructure.”

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The best SaaS apps have these 7 web application security controls

Audacix

Application security is seldom considered during the ideation phase of web application development - unless the development team has previously been hacked and survived to tell the tale. The most secure web applications use best practice security features throughout the software development lifecycle. Not really.