SaaStr

SEPTEMBER 19, 2023

Some of the changes we’ve seen in the last year or two include: CAC reduction Headcount optimization Price complexity Quality of revenue A different environment means a different strategy, and Notion Capital lays out four business model changes that could be helpful based on what peers are doing. You don’t want to be there.

Business Model 255

Business Model SaaS Payments Payments Headcount 255

FastSpring

MARCH 3, 2023

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. Related post: Can SaaS Companies Afford to Ignore Sales Tax and VAT? Most of this process is invisible.

Merchant Services 138

Merchant Services Payment Services Outsourcing Services SaaS Payments 138

Andreessen Horowitz

APRIL 30, 2024

In this conversation, a16z General Partner Angela Strange talks with J eff Sloan, former CEO of Global Payments, about how he was early to spot significant industry trends, how to make bets that move an organization, and the sea change that AI represents for the financial services industry. Angela: Why Global Payments?

Payment Solutions 82

Payment Solutions Payments Payment Services SaaS Payments 82

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I What success looks like for using both together.

Scale 130

Scale Sales Payment Methods Merchant Services 130

Baremetrics

AUGUST 30, 2021

The phone rings. It’s the sales rep from that new gym you’ve been checking out. If you chose not to answer the phone, you’d be in the majority. It all comes down to the simple fact that most people do not like talking to sales representatives. If you’re in sales: it’s not you, I promise. Do you pick up?

Payment Methods 98

Payment Methods SaaS Payments Strategy Marketing 98

Buffer Resources

MARCH 5, 2024

The customers who did find our product loved it, but sales were slow, and working with big distributors and retailers was challenging for our small company. On the financial side, distributors took a chunk of our already tight margins, and the 90-day payment terms from most retailers made cash flow difficult.

Payment Methods 79

Payment Methods Payment Services Payments Scale 79

FastSpring

MARCH 9, 2022

Question: What’s the most important page on a software website — other than the homepage? Because we have data from thousands of Saas and software websites. We’ll also include some bonus tips to help you with strategies beyond the page design — including packaging, optimizing pricing for LTV, and more. How do we know?

SaaS Payments 130

SaaS Payments Pricing Payments Payment Methods 130

Neil Patel

JANUARY 31, 2022

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. Selling products or services online requires a special touch. Not quite.

Payment Methods 107

Payment Methods Social Media Marketing Software Review 107

Casey Accidental

FEBRUARY 22, 2024

Generally, part of their strategy to grow is actually driving more demand that does NOT come from supply over time, and their value tends to come much more from how well the SaaS business can upsell new products over time. This creates that attraction of supply to the product, decreasing acquisition costs.

Payments 116

Payments SaaS Payments Scale Payment Methods 116

User Pilot

OCTOBER 31, 2023

This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Book a demo to learn more.

SaaS Payments 79

SaaS Payments Payment Methods Strategy Payment Solutions 79

Incredo

JULY 14, 2019

Over time printed newspapers were replaced with online sources of information but the subscription pricing model didn’t lose its popularity and spread in other industries too, from cable television to health clubs and from online academic journals to software providers. 4 Attracts more customers as monthly payment size is small.

Payment Features 184

Payment Features SaaS Payments Payment Methods Payment Solutions 184

Stax

FEBRUARY 21, 2024

Enter the SaaS Magic Number, which measures the return on sales and marketing spend in generating new subscription revenue. TL;DR The SaaS Magic Number is a metric, somewhat similar to ROI, but designed to assess the efficiency and effectiveness of a company’s sales and marketing strategies. What is the SaaS Magic Number?

SaaS Payments 88

SaaS Payments Payments Payment Services Stax 88

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. Hop straight to it here :).

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Casey Accidental

NOVEMBER 28, 2023

Most companies have a primary acquisition loop that drives this scalable growth, and unfortunately, there aren’t that many acquisition loops that really scale. And you start being able to acquire more of them in a scalable way i.e. an acquisition loop. In fact, they complain more, because they like the product enough to care.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

CustomerSuccessBox

SEPTEMBER 2, 2021

Customer Acquisition Cost (CAC) can be calculated by dividing all the Marketing and Sales costs required to acquire a new customer within a specific time. An average SaaS business spends 92% of their first-year revenue on customer acquisition. In other words, it takes 11 months to pay back their customer acquisition cost.

Acquisition 52

Acquisition Payments Scale SaaS Payments 52

FastSpring

DECEMBER 7, 2023

“This is everyday for me, so I love talking about it,” says Carl Hargreaves about mergers and acquisitions. As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains.

Software Review 136

Software Review Technical Review Development Team Review Branding 136

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. For many SaaS enterprises, Stripe is the payment processor of choice.

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

Sales Hacker

SEPTEMBER 16, 2019

One of the biggest decisions you can make when setting up your sales team is whether to focus primarily on inside or outside sales. They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. Hiring guide.

Sales Hiring 81

Sales Hiring Scale Sales Recruiting Payment Methods 81

User Pilot

NOVEMBER 30, 2023

Looking to perform a CRO audit for your website and app? Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. Based on this goal, you can start analyzing your free trial strategy to see weak points that need to be improved.

SaaS Payments 86

SaaS Payments Payment Services Payment Methods Payment Solutions 86

ProfitWell

JUNE 15, 2020

An entire Swedish spa village is on sale for $7 million. This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. Looking to get away?

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

FastSpring

APRIL 26, 2022

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Quantitative Data Gathering: Website and Product Data. Table of Contents.

Benchmarks 123

Benchmarks Churn Payments SaaS Payments 123

Neil Patel

APRIL 12, 2021

Next, determine your target consumer, meaning the person who needs that problem solved. Curation-type boxes offer samples of new products or items selected based on a consumer’s personal preferences. Your marketing plan should include your marketing budget, overall marketing strategy, and plan for tracking metrics.

Outsourcing Services 123

Outsourcing Services Payment Methods Subscription Payment Features 123

User Pilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

SaaS Payments 94

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 94

Andreessen Horowitz

AUGUST 30, 2023

Popularized by Michael Milken at Drexel Burnham Lambert, the invention wasn’t all that complicated: issue bonds with very high interest rates and correspondingly high risk, and use that capital to finance the wholesale acquisition of mismanaged, inefficient, and sclerotic companies. Inside sales?

VP of Engineering 93

VP of Engineering AI Payment Methods Generative AI 93

User Pilot

MARCH 23, 2023

Reducing churn is critical for SaaS because it cuts back customer acquisition costs and increases customer retention. Create a personalized onboarding flow to help users reach the Aha! 3: Poor customer service or experience with the sales teams can make customers churn. moment faster. #3: User persona.

SaaS Payments 91

SaaS Payments Churn Underperforming Technical Team Payment Methods 91

Baremetrics

MARCH 16, 2021

Choosing Business Strategies : Most businesses especially at the startup stage, tend to explore novel methods and strategies at different phases of their growth. The tool can be integrated with an array of payment platforms and is highly user-friendly. The tools analyze the reaction of users to your online content.

Payment Methods 96

Payment Methods Payment Solutions SaaS Payments Payment Services 96

FastSpring

MAY 14, 2019

You’d park your car, mosey on into the store, and then go through the process of scouring the shelves for the pristine cardboard box that housed a physical copy of your application. Any updates to the software meant that you’d repeat the entire buying process (including the trip to the store) all over again. And that was it.

Payment Features 71

Payment Features Payment Methods Subscription Payment Services 71

Unbounce

JUNE 1, 2021

Experiences like this can make you think that retargeting ads—those ads that resurface products and services you looked at but didn’t take action on—are too pushy and sales-y to be worth including in your marketing strategy. View multiple pages on your website. Sales teams not only count on us to create demand but to sustain it.

Scale 138

Scale Payment Methods Payments Travel 138

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. " Her favorite example of a B2B brand putting this mantra into practice is the payments infrastructure provider Paddle and their content marketing project Paddle Studios. 

B2B 108

B2B Technical Advisors SaaS Payments Underperforming Technical Team 108

ProfitWell

MARCH 25, 2020

Acquisition is the weakest growth lever. We studied the levers—acquisition, retention, and monetization—of 512 SaaS companies. We found that monetization and retention have much higher revenue impacts than acquisition when considering the same level of impact across each growth lever. Convert more sales. Improve ROI.

Acquisition 52

Acquisition Retention Payments SaaS Payments 52

Neil Patel

JANUARY 1, 2021

It offers a way to bring down customer acquisition costs and has been proven to keep users in a game for far longer than the pay-to-play method. This strategy allows games to be updated weekly, monthly, or sometimes even daily to keep users engaged. Games as a Service Payment Options. Think about it this way.

Payments 122

Payments Payment Services Payment Methods Payment Solutions 122

FastSpring

SEPTEMBER 2, 2020

Depending on what calculation you use, LTV can paint an honest picture of whether your customers are spending and staying long enough to cover acquisition costs and hopefully—make you a profit. The top three reasons you need to have a firm grip on your LTV are because it: Helps Prioritize Winning Marketing and Sales Strategies.

Scale 135

Scale Payment Methods Payments SaaS Payments 135

FastSpring

JUNE 19, 2019

A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). We’re Personalizing Customer Experiences More Than Ever Before. But for those who have a smartphone, nearly a quarter are “almost constantly” online.

Payment Methods 72

Payment Methods Trends Payments Payment Services 72

Tom Tunguz

JANUARY 3, 2018

It permit companies to bring US dollars held abroad (from software sales in other countries) back to the US at a lower tax rate than before. That cash could be used for dividends, share buy backs and acquisitions. The scale is enormous. Apple could repatriate $252B, Cisco $65B, Google $55B. Machine learning fades as a buzzword.

SaaS Payments 201

SaaS Payments Scale Blockchain Machine Learning 201

Baremetrics

OCTOBER 10, 2021

Whatever marketing strategy you choose, use Baremetrics to monitor your sales data. Baremetrics makes it easy to collect and visualize all of your sales data. Your SaaS company likely uses a CRM and/or payment processing software, and the data required to compute these core metrics can be all over the place.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

OPEXEngine

MARCH 10, 2020

After all, would you reveal how profitable your e-commerce store is to random strangers on the internet? Your gross profit on each sale, therefore, is $50. Gross margin tells you whether your e-commerce store is making a profit on each product that you sell. Jamie and Mark both run yoga-focused e-commerce stores.

Payment Methods 59

Payment Methods Scale Benchmarks Payments 59

SaaStr

DECEMBER 26, 2019

This session weighs the options to create the right combination for your martech strategy. So data analytics, marketing customer analytics, and technology and acquisition. The second category is very interesting because this, you can translate that as the paid spend, of Facebook and what not, moving towards MarTech acquisition tools.

Sales Hiring 151

Sales Hiring Payment Methods Payment Solutions Marketing 151