OPEXEngine

JANUARY 4, 2022

It’s the kind of notoriety that is leading to a wave of consumption pricing for new software companies and causing established companies to consider whether they too should switch to a usage-based model. As the customer assumes more risk, they take longer to evaluate their purchase and figure out how to budget for it, slowing the sales cycle.

Pricing 52

Pricing New CTO CTO Metrics 52

OPEXEngine

FEBRUARY 13, 2020

A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. Separate Sales, Marketing, R&D, Accounting/Finance organizations were headed by a senior executive. Cross functional management was attempted but often not effective.

Part-Time CTO 69

Part-Time CTO CTO CTO Hire Management 69

ChurnZero

DECEMBER 9, 2022

Additionally, “leapfrog” candidates—those who come from a level below the C-suite, such as senior vice presidents—now make up roughly 5% of new chief execs. You understand the customer, and you understand the strategy. We also measure NPS, and we benchmark that across all acquisitions. How are people doing?

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

ProfitWell

DECEMBER 6, 2019

That’s what David Apple—customer success and sales guru at Notion— is asking. It’s the first survey of its kind and the PMA is hoping that with this level of detail in tow, product marketers worldwide will be able to put strategies in place to focus on their personal bottom line, as well as their business’. What is their ROI?

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

Outseta

APRIL 11, 2019

Think of the best CTO-level software developers that you know—do you think your product would progress faster if they were building it 2-3 days per week, or if you hired an average developer in a full-time capacity? . ” For example, maybe your company sells its products primarily online using a low-touch customer acquisition model.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. Does Bob agree with the notion that channel sales have completely died in the world of SaaS? I always say kind of tele-sales are the most important form of kind of training in terms of sales.

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

SmartKarrot

FEBRUARY 16, 2022

Know the best strategies to enhance your SaaS career Make use of key insights from leaders, companies, and communities Engineer your SaaS marketing strategy based on their expertise. Many others have adopted his strategies at Box to create scalable products. His strategies and tips in SaaS have helped many users.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

New CTO 147

New CTO Sales Hiring B2C CTO Hire 147

SaaStr

JUNE 1, 2021

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!

Part-Time VPE 228

Part-Time VPE Technical Cofounder CTO Hire New CTO 228

Sales Hacker

SEPTEMBER 8, 2020

If you missed episode 125, check it out here: The Power of Authenticity and Emotional Intelligence in Sales with Mykal White. Subscribe to the Sales Hacker Podcast. Sales enablement is easy. REGIE uses artificial intelligence to create entire outbound, inbound and even follow-up sales campaigns faster. We’re on iTunes.

Scale 71

Scale Artificial Intelligence Sales Recruiting Consulting 71

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. That’s all written on our platform.

Technical Advisors 159

Technical Advisors Scale Sales Hiring Sales Recruiting 159

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. For Slack, that was clearly the engineering and dev communities, who love new tools.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. Those types of tools actually require work in the initial days of the sales motion. You need a lot of education.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

MARCH 1, 2019

While most of us assume M&A happens late stage, Teddie gives a list of reasons why you should use M&A in your growth strategy. I used to be a CTO and operator, co-founder of a SaaS start up. And something of insight so we are New York based, global venture and equity investor. So we think a little bit differently.

Outsourcing Services 107

Outsourcing Services Sales Hiring CTO Hire Technical Review 107

ProfitWell

JANUARY 2, 2020

That’s what makes subscription sales so difficult. Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. That’s why we’ve put together this subscription sales guide to help you get started.

B2C 52

B2C Subscription Payment Features Payments 52

OpenView Labs

JULY 2, 2020

Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” The State of SaaS Sales in a COVID-19 World. Tips on Enterprise Pricing.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Sales Hacker

SEPTEMBER 29, 2020

Subscribe to the Sales Hacker Podcast. Major challenges facing a new CEO [19:40]. Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. We’re on iTunes.

Scale 107

Scale CTO Hire Scaling CTO Coach 107

Intercom, Inc.

JULY 9, 2020

And I’m a writer of a newsletter called Tech Bound, in which I hone in on marketing strategies and customer acquisition. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Sales Hacker

OCTOBER 13, 2020

If you missed episode 130, check it out here: Turning Junior-level Talent into Top Sales Professionals with Eddie Baez. Subscribe to the Sales Hacker Podcast. Sales enablement is easy. REGIE uses artificial intelligence to create entire outbound inbound, and even follow-up sales campaigns faster. We’re on iTunes.

Marketplace as a Service 94

Marketplace as a Service CTO Hire Sales Recruiting Data 94

Tom Tunguz

OCTOBER 24, 2021

Great to see a lot of repeat attendees and some new ones. A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. I’m Travis Bryant.

CTO Coach 129

CTO Coach Sales Hiring Sales Recruiting CTO Hire 129

ProfitWell

FEBRUARY 14, 2020

For example, if you subscribe to the New York Times , you pay a flat price per month or year. Who is using a flat rate pricing strategy? Spotify, on the other hand, added discounted tiers for Spotify Premium in a bid to increase acquisition and retention. The reason for this success? And lots of them.

Pricing 59

Pricing Technical Cofounder Scale New CTO 59

SaaStr

APRIL 18, 2019

I remember when I was in business school the internet was brand new and back then the hero was Jerry Yang. And I started as an engineer and as an MBA and frankly in business school back then they didn’t even have a class on sales. And I think most of your teams, you need sales engineers, you need founders.

Sales Recruiting 171

Sales Recruiting VP of Engineering Scale SaaS Payments 171

Outseta

NOVEMBER 19, 2019

There’s typically direct responsibility for revenue performance, although the marketer’s impact on a business’ bottom line is less cut-and-dry than their counterparts in sales. The process of building trust in a consulting capacity really focuses on the sales process. But this tends to be the exception rather than the norm.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50