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Even More of SaaStr’s Most Respected Leaders Unveiled!

SaaStr

Gainsight’s customer success software empowers companies to increase revenue and decrease customer churn. Zendesk went public under ticker $ZEN on the NYSE in 2014. At SaaStr Annual 2017 she shared how selling Sunny Delight would ultimately teach her how to sell software. Kyle Porter Salesloft Founder / CEO.

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The Expanding Role of Marketing in SaaS Companies

Tom Tunguz

When a potential customer enters the consideration phase of the buyer journey, the marketing team transitions the lead to his sales account executive, who educates the customer from the consideration stage through purchase. In higher price point sales, sales picks up the customer after the customer indicates an intent to purchase.

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Avoid Trapdoor Decisions: 5 Lessons Learned from Scaling Stripe (Video + Transcript)

SaaStr

Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. But we provide a combination of APIs and software. This photo’s from 2012, and I joined, as I said, in 2014. Dare I say SaaS.

Scale 152
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SaaStr Podcast #217: Stripe COO Claire Hughes Johnson on The Trapdoor Decisions to Avoid When Scaling

SaaStr

Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. But we provide a combination of APIs and software. This photo’s from 2012, and I joined, as I said, in 2014. Dare I say SaaS.

Scale 117
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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Well, you have to build a direct sales force. We said, “How important is Giraffe to you in your recruitment process?”

Scale 162
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PODCAST 86: Strategic Vs Tactical Approach in Sales Planning with Mary Rogul

Sales Hacker

This week on the Sales Hacker podcast, we speak with Mary Rogul , a VP Sales Consultant, who’s currently an Enterprise Sales Advisor at Crayon. Fresh out of college, Mary started out in accounting, but it didn’t take long before she began a 20-year sales career that led her through Monster.com, HubSpot, and several others.

Scale 52
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14 Niche Marketplaces to List Your B2C Services

Neil Patel

While some platforms (like Shopify) are free to set up, they can also take expensive fees for each sale. They can create, curate, market, and sell their information products without needing multiple complicated software programs. Users love Etsy for its ease of use and the tools available for managing and growing your small business.