What Makes a Great VP of Marketing in SaaS: A Deep Dive with Jason and Dave Gerhardt, ex-VPM of Drift
SaaStr
MAY 24, 2024
The speaker’s motivations have evolved over time, but initially, he was driven by a desire for meaning and a sense of guilt about selling his previous startup too early. Even small startups should build a marketing team as everyone needs support to achieve their goals.
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