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Reading list: Platforms, ecosystems, and partnerships

Intercom, Inc.

Below, you’ll find a collection of articles and interviews that tease out the dynamics of ecosystems, platforms and partnerships. It’s not just about sending data in and out of your product but providing an infrastructure for others to build and grow their business by accessing your underlying data. Jeetu Patel, Box.

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Paid Search Management For SaaS Start-ups - An Interview With Soren Ryherd, CEO, Working Planet

Outseta

The company is focused on “putting the math behind advertising for data-driven, profitable results.” Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. Soren: This was 2003, and I was working as Head of Business Development for a web engineering company in Boston.

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The Best NPS Tools & Software + How to Use Them to Cut Churn by Up To 30%

User Pilot

So since Reicheld published his seminal Harvard Business Review article “ The One Number You Need to Grow ” in 2003 – NPS rapidly grew to prominence. In this blog , Christian Sculthorp of Agency Analytics says that his company cut churn by 30% when they started collecting and acting upon their NPS survey data.

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SaaStr Podcasts for the Week with PatientPop and Plaid — August 16, 2019

SaaStr

258: Companies that have access to more accurate financial data have the ability to develop seamless exchanges of information, providing consumers with improved ways to manage their finances. But how do companies gain secure access to that data in the first place? I graduated school in 2003 and my dad had been in sales for 41 years.

Scale 139
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14 NPS Survey Best Practices For SaaS: How to Leverage NPS Surveys

User Pilot

NPS is a type of user survey developed in 2003 by Bain & Company. But a best practice is to have two since the above will give you quantitative data only and won’t help much. Gathering data in multiple situations will give you a more holistic view. Collect and measure NPS data regularly. Email NPS from Wise.

Scale 98
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Decacorns & Unicorns in 2020: Founders Fund Keith Rabois and SaaStr’s Jason Lemkin (Video + Transcript)

SaaStr

I don’t know what’s going on but I knew I wanted someone that would tell us exactly how it is, speak with data, be unvarnished and have enough wins both operationally as investor under his or her belt to not hide anything, just to share it how it is. Keith Rabois: No, I think it’s going to be more inconsistent.

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SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020

SaaStr

327: John Mellor is Chief Strategy Officer @ Domo, the company that allows you to leverage BI at scale to empower your team with data. Below, we’ve shared the transcript of Harry’s interview with John. It started back in 2003, when I joined Omniture, which was an analytics company founded here in Utah. Harry Stebbings.

Scale 214