SaaS Metrics for Enterprise-Driven B2B Networks (Buyer-Supplier Revenue Mix)
Software Platform Consulting
MAY 6, 2019
There are many great articles about SaaS metrics on the web (e.g., see here , here and here.) There are also great resources for metrics specific to marketplaces (see here ). But much of my work is with a special kind of network, where one side of the platform is an enterprise buyer (or supplier) and on the other side is their supply base (or customers). Typically one side’s enterprises tend to be much larger than the other side’s. That’s why I call them enterprise-driven.