SaaStr

JULY 10, 2025

Bottom Line Up Front Jason’s Directness : “It will be the biggest issue of 2026, I think, in B2B AI is just the inability to recruit talent… If you think your answer is to go hire a VP of AI that wears a tie and is studying things like just shut the startup down.” One founder shared that he’s giving away 0.5-1%

AI 185

AI Venture Capital Sales Hiring Compensation 185

Sales Hacker

FEBRUARY 25, 2025

She specializes in launching products, entering new markets, and scaling companies to the enterprise. As a key GTMfund partner, they equip sales and marketing teams with top performers. If you’re hiring for sales or marketing roles, reach out to Pursuit at pursuitsalessolutions.com/gtm or message a GTMfund team member.

Sales Hiring 80

Sales Hiring Marketing Technical Review Sales Recruiting 80

Sales Hacker

JULY 8, 2025

06:33 Why Sales Nav was a $250M business with a “crappy product” — and how Doug turned it around. 13:26 The speed dating hack that landed Coffee’s first sales leader. 17:36 What Doug learned running Sales Cloud at Salesforce — and why he left. 24:37 Why sales tech stacks are bloated — and how AI-native CRMs solve it.

Sales Recruiting 79

Sales Recruiting Sales Hiring AI Search Scale 79

Sales Hacker

JANUARY 28, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Kraig Swensrud is the Founder & CEO of Qualified where he provides crucial experience and entrepreneurial energy to create the future of enterprise sales tech. You got sales reps. Everybody was learning on the fly.

Sales Hiring 100

Sales Hiring AI Scale Cloud 100

Sales Hacker

MAY 27, 2025

They work with startups and scaling businesses to help take HR off your plate, so you can stay focused on building product, growing revenue, and hiring great people the go-to-market engine. What AI really does is it unlocks vast capabilities that are going to lead to doing things much, much faster and much more quickly.

Technical Review 66

Technical Review AI Search AI Scale 66

Sales Hacker

JULY 18, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. Revenue impact: Monitor leads/deals tied to LLM-sourced visits. Prompt-to-lead funnel: How many AI prompts → clicks → conversions. best AI email tools for sales teams”). LuminX – announced a $5.5M

AI Search 62

AI Search ChatGPT Artificial Intelligence Scale 62

Sales Hacker

DECEMBER 31, 2024

Featuring hot takes from leaders at HubSpot, Brex, GitHub, and more, this compilation challenges the status quo and might just change how you think about volume vs. value, outbound sales, and hiring in 2025. 11:46) Neal Patel on why you shouldn’t hire a sales leader for their playbook. (15:44) It comes from episode 99.

Sales Hiring 105

Sales Hiring B2B Scale Sales Recruiting 105

Sales Hacker

MAY 7, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Marcy Campbell is the Chief Revenue Officer at AppFolio, where she leads sales and client services with a focus on delivering unified, end-to-end customer experiences. 29:00 How to scale with customer empathy and GTM precision.

Engineering 83

Engineering Scale Merchant Services Sales Hiring 83

Sales Hacker

MAY 7, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Marcy Campbell is the Chief Revenue Officer at AppFolio, where she leads sales and client services with a focus on delivering unified, end-to-end customer experiences. 29:00 How to scale with customer empathy and GTM precision.

Engineering 70

Engineering Scale Merchant Services Sales Hiring 70

SaaStr

MARCH 3, 2023

There are two types of SaaS companies in the world: those that are category creators and the challengers of incumbent technology. At SaaStr APAC 2023, Scott Pugh, VP of Sales at Figma, shared how to scale these two sales teams while building culture. Let’s look at five tips to consider for successful recruiting.

Scale 273

Scale Sales Recruiting Sales Hiring Scaling 273

SaaStr

JANUARY 24, 2021

2021 will be the year SaaS sales evolves the most since the Appexchange ecosystem started to take off ~15 years ago, which spawned the entire notion of a true sales app stack. The permanent move to distributed sales teams. Almost every SaaS VP of Sales and CRO I’ve talked to in the past few months isn’t going back.

Sales Recruiting 354

Sales Recruiting Scale Technical Review Sales 354

Sales Hacker

JUNE 10, 2025

With over two decades of experience leading marketing ops, sales ops, and go-to-market infrastructure, Andy is a true pioneer of modern RevOps. The Value of Niching Down ” → Encourages candidates to specialize and be specific to stand out and receive better, faster support from networks and recruiters. What GTM functions (e.g.

Sales Recruiting 66

Sales Recruiting Sales Hiring AI Search Scale 66

SaaStr

SEPTEMBER 8, 2024

So just as supply chain logistics juggernaut Flexport was beginning to scale, founder CEO Ryan Petersen came to SaaStr Annual to share his top lessons — and mistakes. When building a list, try to define your potential customer as granularly as possible – size, location, industry, ideal buyer, sales process, technology stack, etc.

Sales Recruiting 322

Sales Recruiting Scale Venture Capital Sales Hiring 322

SaaStr

JANUARY 21, 2020

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. I was a local sales manager or regional manager.

Sales Recruiting 332

Sales Recruiting Sales Hiring Scale Sales 332

Intercom, Inc.

JULY 28, 2022

Growth is arguably the most defining and sought-after trait of technology companies. It fluctuates, plateaus, goes up and down with each new round of funding, new competitor, new technological leap – or even a global pandemic or economic downturn. However, growth is seldom linear, as is all too clear in the current economic climate.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

SaaStr

JULY 15, 2022

Jason recently opened up an AMA on Twitter Spaces to answer questions about scaling from $1M to $10M. We did a good AMA on this scaling at SaaStr Europa in Barcelona, a couple weeks back. That will scale, and then take those emails after four great pieces of content and do a weekly webinar and do a weekly get-together for them.

Scale 293

Scale Outsourcing Services Sales Hiring VP of Engineering 293

SaaStr

JANUARY 23, 2024

Dear SaaStr: Does it get easier or harder to scale SaaS as your company grows? Generally, it gets easier to grow at a “good”/modest rate at you scale, but harder to grow at an outsize rate. And that brand generates leads organically, and fairly low-cost leads. Account expansion starts to work. This helps a lot.

Sales Recruiting 276

Sales Recruiting Scale Branding Scaling 276

Intercom, Inc.

MARCH 8, 2018

In a time where buyer behavior has rendered cold calling nearly obsolete, successful sales prospecting begins with using tools like live chat and social media to build relationships. He’d go on to become the VP of Sales at Sprinklr, guiding the company through its own high growth period, before striking out on his own.

Social Media 186

Social Media Scale Sales Hiring Sales Recruiting 186

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. And now it’s all about like, can you really scale and execute? Dev Ittycheria : Thank you.

Sales Recruiting 261

Sales Recruiting Sales Hiring Scale VP of Engineering 261

Tom Tunguz

FEBRUARY 23, 2021

Recently, Redpoint Office Hours welcomed Allison Pickens to clarify the COO role and when startups should consider recruiting one. Whereas a decade ago, a board might have hired a professional CEO to scale the operations of a startup, today, more boards seek COOs. The CoS doesn’t manage anyone. The Four COO Archetypes.

Sales Recruiting 212

Sales Recruiting Startup Sales Hiring Scale 212

SaaStr

NOVEMBER 12, 2022

They see it as a key differentiator to win as you scale. You never have a perfect management team until you are at $10m+ ARR, at the earliest, in 98/100 cases. Still, some VCs want to see at least one solid VP on the team, or at least, one solid manager you can scale under. The Googlers. The Palantirians. They want that.

Scale 343

Scale Sales Recruiting Machine Learning Artificial Intelligence 343

SaaStr

APRIL 7, 2022

The company scaled from a hundred people to 800, last I know, but it changes every day. We also started back in early 2000s, but spent the better of 12 years perfecting a technology called Computer Vision before the market really was there. The technology is perfected. The technology is perfected. Bobby Patrick: Right.

Sales Hiring 274

Sales Hiring Scale Sales Recruiting Outsourcing Services 274

SaaStr

MARCH 26, 2019

Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. In this talk, Claire will share these and other lessons for scaling high-growth organizations. Manual processes first. Names stick.

Scale 160

Scale Payment Services Payment Methods Scaling 160

Intercom, Inc.

APRIL 22, 2019

Rick started Guru in 2013, after successfully founding Boomi (a cloud integration and data management company) and selling it to Dell. He joined me for a conversation on tackling issues that come up as you scale your customer experience. When scaling your customer experience, remember AI can’t simulate human empathy.

Scale 156

Scale Scaling Underperforming Technical Team AI Search 156

Intercom, Inc.

FEBRUARY 6, 2020

When Yvonne joined in 2016, the business unit consisted of just 10 people across product, engineering, sales, and marketing. Our Senior Director of Demand Generation Brian Kotlyar recently spoke with Yvonne about her experience scaling Udemy for Business. Turning a sales objection into a unique differentiator.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

SaaStr

JULY 4, 2019

Matt Schatz is SVP of Sales at WPEngine, responsible for defining and executing the global sales strategy. Matt has nearly two decades of senior leadership experience in sales and customer growth, specifically for technology companies with customers around the world including Bazaarvoice, CityVoice and Rackspace.

Sales Hiring 217

Sales Hiring Scale Engineering Sales Recruiting 217

Stax

MARCH 18, 2025

Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. It can be easy to consistently double revenue if you’re an early-stage company, but as you scale up, sustaining that becomes more difficult. Customer acquisition cost.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

JANUARY 15, 2021

You might also include developers on sales calls from time to time — it makes everyone feel heard. The CEO of Dominoes recruited his Head of Technology personally, telling him that his realm was the most critical thing Dominoes was going to do in the next decade. 3 Assign problems, not tasks. 4 Provide executive enthusiasm.

Sales Recruiting 239

Sales Recruiting Development Software Review Management 239

SaaStr

JUNE 3, 2020

And then I spent a year at Salesforce working on Marc Benioff’s extended leadership team, and really had a chance to learn how important trust can be, and also really learn from Salesforce, from Mark, how do you really build a global SaaS leader at scale? And even that’s really just the beginning.

Software Review 254

Software Review Scale Technical Review SaaS 254

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. How can you capture, qualify and convert the right leads for your business while working within your means? Short on time?

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Technical Advisors 183

SaaStr

NOVEMBER 12, 2019

I started a software company in college to make it easy to update websites called Content Management Software Now, and I had this idea for Pardot, I wanted to make it easy for marketers to run campaigns online and measure their results. SalesLoft, why was that Pardot, I tried to recruit this guy, Kyle Porter, to come run sales at Pardot.

Sales Recruiting 201

Sales Recruiting Scale Outsourcing Services Sales Hiring 201

Sales Hacker

NOVEMBER 4, 2020

I was the new Vice President of International Sales & Managing Director for a work management software company called Wrike. Starting Your International Sales Team. The key to starting an international sales team is having the right people in your landing team. A mercenary is driven by the sale.

Sales Hiring 124

Sales Hiring Scale Sales Recruiting Sales 124

Sales Hacker

SEPTEMBER 24, 2018

What if sales reps can really harness the full potential of the pricy software tools we thought would turn us into sales superstars? Goodbye missed quotas; hello sales engagement!). When science and sales meet, sparks fly. RELATED: What is Sales Engagement? Sales Engagement: A Billion Dollar Market.

Scale 92

Scale Sales Recruiting Engagement Artificial Intelligence 92

Sales Hacker

JANUARY 20, 2022

Strong sales reps are the lifeblood of your business and how you choose to invest in them matters. For frontline sales managers, attributes like competency, quality of work, ease of execution, and length of contribution indicate reps’ overall job success, but you can’t rely on those inputs to tell you if they are personally satisfied.

Sales Recruiting 114

Sales Recruiting Scale Retention Sales 114

SaaStr

APRIL 23, 2019

We’re going to go into the bleeding edge of technology, and the bleeding edge of technology was VR. That … Henrique: So, we do the credit, we do underwriting, we do technology. And can you talk a little bit about touching on the hiring point, because you did say that you focused a lot on talent, and recruiting.

Sales Hiring 214

Sales Hiring Sales Recruiting Scale Payment Methods 214

SaaStr

JUNE 11, 2019

But then it locked in my brain and it really became the operating principle for when we invest and how I invest, which is people focus a lot on products and markets and technologies, but ultimately the only thing that really matters is the people. And at first, it didn’t totally make sense to me. You guys are awesome.

Merchant Services 274

Merchant Services Part-Time VPE Sales Hiring Scale 274