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How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

Mucker Capital

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. As a founder, ideally you want your sellers, marketers, and product leaders aligned in transforming product features into value-based messages to accelerate sales cycles and secure corporate deals.

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How to Increase Diversity and Inclusion in Your Sales Hiring Process

Sales Hacker

Company raises money and is now ready to “scale the sales team.” Their current seller has done a great job, so the natural inclination is to assume that we want to replicate that person and sales will continue to grow, right? Fast forward 1 year later: “Oh no, my entire sales team looks the exact same…”. Sound familiar?

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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

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60 – Sales Support for SaaS Companies, with Manuel Hartmann

Natalia Luneva

How he founded Sales playbook. I founded SalesPlaybook after getting frustrated by the lack or absence of sales support for startup founders. A lot of these companies have never done outbound sales and they don’t have a repeatable process in place and they haven’t really nailed down their ideal customer profile.

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From Idea to IPO: All the Milestones Between You and the Public Market

OpenView Labs

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . If none exist, pick a price where the scaling mechanism is clearly tied to the buyer’s perception of value.

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Fearless Marketing: Meet the Small Team Selling Big Dreams

Unbounce

Y’know, the big-scale campaigns that go viral, make you cry with their upbeat messages of hope and wonder, and are forwarded to you by your Aunt Annette 10 years after the fact? Sounds like a big opportunity for talent-starved companies to recruit, right? It’s also interesting to see how “community” shapes the allWomen sales funnel. “We

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

The ‘haves’, defined by growing quickly out of the gate and then maintaining 50% or faster revenue growth at significant scale, have seen their valuations skyrocket over the years. OpenView has been tracking growth rates by ARR scale for four years running. The game has changed when it comes to recruiting.