As You Scale, About Half Your Team Will Be in Sales and Marketing
SaaStr
FEBRUARY 18, 2022
Sales-driven SaaS startups end up with about half their headcount in sales and marketing. Software itself and other departments get leverage. Sales doesn't. Then, it sneaks up on you again as you scale and you realize you need to have about 1.5x-2x And finally, it dawns on your there is no leverage in sales.
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