How to Reinvent a Category that’s Already Been Won with Braze Co-Founder Mark Ghermezian (Pod 550 + Video)
SaaStr
APRIL 27, 2022
When I was learning about the software development kit (SDK) concept, I realized that I could integrate CRM software into a mobile app. Inspired by Foursquare, a location technology platform that people were using to check into venues and restaurants, I wanted to build software that would allow people to check into apps.
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