Kellblog
APRIL 19, 2024
A lot of today’s SMB companies will be mid-market tomorrow, so we want to catch them on the way up. CEO: Well, you know, you can’t really control who clicks on a Google ad, so we can get inbound from SMB, MM, and ENT. DK: (Thinking that maybe they’re higher quality and more aligned to strategy.)
Chart Mogul
AUGUST 5, 2021
On this week’s podcast, I talk with ecommerce expert and Co-founder of Assembly, Adam Crawshaw, about the strategies they use to build net dollar retention and make Assembly an ecommerce powerhouse. Whereas with SMB SaaS businesses, you find different scenarios. About the episode.
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Chart Mogul
AUGUST 5, 2021
On this week’s podcast, I talk with ecommerce expert and Co-founder of Assembly, Adam Crawshaw, about the strategies they use to build net dollar retention and make Assembly an ecommerce powerhouse. Whereas with SMB SaaS businesses, you find different scenarios. About the episode.
Stax
NOVEMBER 20, 2023
Small businesses can thrive on SBS with these 8 tips: (1) Lay the groundwork with past data, (2) enhance digital presence, (3) improve the in-store experience, (4) run marketing campaigns, (5) promote special offers, (6) engage the community, (7) collect feedback, and (8) develop post-event strategies. Small Business Saturday , a.k.a.
Neil Patel
FEBRUARY 4, 2021
My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. Although Neil’s early experience was in entrepreneurship rather than marketing, he quickly learned the companies he founded had more success when he was the one running the marketing strategy.
Point Nine Land
JANUARY 2, 2019
I believe this is an important trend to follow for SaaS founders as they have to adapt their overall strategy (from go-to-market to product decisions) to this “app store dominated” era. Observation #4: SaaS app stores seem to make more sense for the SMB and mid-market segments.
SaaStr
MARCH 28, 2024
Our thesis here is that there is a growing need for cybersecurity offerings for the SMB, the best way to deliver that offering is via managed service providers, and winning companies will take a platform approach to building products and features that are at parity to what enterprises have access to.
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