Who is Your “Buying Committee” and Why You Should Care
Sales Hacker
NOVEMBER 16, 2023
Interview salespeople: Great salespeople obsess about their deals, game planning to win at each step, and agonizing about the factors that could kill a deal. Interview the salespeople involved in top wins and losses, and ask what got their customer to conviction or where a deal stalled out. Align the buying committee, win the deal.
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