SaaS Metrics

SEPTEMBER 10, 2024

Crack the code of SaaS unit economics to unlock sustainable growth and discover the hidden challenges that could impact your success. The post Understanding SaaS Unit Economics: A Comprehensive Guide first appeared on SaaS Metrics.

SaaS

SaaStr

SEPTEMBER 10, 2024

So we’ve been doing SaaStr Annuals for a stunning ten years (!) and we have a ton of data. One thing I can tell you is sponsors and partners who staff their booths with junior folks that just stare at their phones all day typically don’t see the ROI of their peers that … well … do more. Now if events are a sales function budgeted by marketing, then at first this seems to make sense.

AWS

Tom Tunguz

SEPTEMBER 10, 2024

The first version of the SaaS GTM playbook was written twenty years ago. Salesforce championed it. Mark Roberge published The Sales Acceleration Formula about Hubspot’s journey. Over the next two decades, we analyzed, quantified, instrumented, & optimized many aspects of the SaaS GTM. Account executive to SDR ratios, sales cycle lengths, conversion rates, customer acquisition costs, customer lifetime values, net dollar retention.

Software

FastSpring

SEPTEMBER 10, 2024

FastSpring is thrilled to announce our participation as the leading sponsor at Pocket Gamer Connects Helsinki 2024, one of the premier events in the global gaming industry. From October 1-2, we’ll be at the heart of the action at Wanha Satama in Helsinki, Finland, showcasing our commitment to supporting game developers worldwide with cutting-edge payment solutions.

Payments

Speaker: Kenten Danas, Senior Manager, Developer Relations

ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!

Data

Sales Hacker

SEPTEMBER 10, 2024

Leandra Fishman is the Chief Revenue Officer at Apollo.io , a leading go-to-market solution for sales and marketing teams. Apollo.io is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 billion. Leandra brings over 30 years of experience to Apollo.io. Most recently, Fishman was the CRO at Intercom, which during her tenure ranked No. 35 on the 2022 Forbes Cloud 100 List with over $200 million in annual revenue.

Sales Recruiting

Payrix

SEPTEMBER 10, 2024

In the fast-evolving world of software, Embedded Payments have emerged as a crucial element for software companies aiming to grow their business, enhance customer experiences, and streamline transactions for consumers. In this episode of PayFAQ: The Embedded Payments podcast, Brittany Clark, SVP and Head of Marketing at Payrix and Worldpay for Platforms shared her insights on how software companies can effectively market embedded payments with Ian Hillis.

Payments

User Pilot

SEPTEMBER 10, 2024

Research from Epsilon shows that 80% of customers are more likely to do business with a company that offers personalized marketing campaigns. This statistic highlights why market segmentation is important: it allows tailored product marketing customized to the needs of distinct market segments. Otherwise, without an effective market segmentation strategy, aim too broadly, and you won’t successfully attract your target audience.

Market Segmentation

BlueSnap

SEPTEMBER 10, 2024

Tens of thousands of companies use NetSuite’s ERP & CRM solutions to help manage their business, including BlueSnap. Seeing the technology’s value, we worked closely with NetSuite to build a highly customizable, seamless global payments app, BlueSnap Global Payments for NetSuite. The post The Ultimate Guide to Accepting Payments with NetSuite appeared first on BlueSnap.

Payment Solutions

Chart Mogul

SEPTEMBER 10, 2024

“If you see it you can act on it,” says Caya, CEO. With no easy way to calculate and analyze metrics in the early days of Slidebean the team was left trying to figure out how to combine data into a single model from different sources – causing frustration and wasting time. What is Slidebean? Slidebean set out in 2014 to revolutionize how people create presentations.

PayPal

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Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

Outsourced Development

SaaS Metrics

SEPTEMBER 10, 2024

Navigate the essential KPIs for SaaS companies that could transform your business strategy and uncover hidden opportunities for growth. The post Top KPIs for SaaS Companies to Monitor first appeared on SaaS Metrics.

SaaS

Chargebee

SEPTEMBER 10, 2024

At Chargebee, we understand that navigating the complexities of pricing strategies is crucial for businesses aiming to establish a strong market presence and ensure financial viability. It’s a multifaceted challenge that goes beyond mere number crunching.

Pricing

SaaS Metrics

SEPTEMBER 10, 2024

Medical marijuana has been a hot topic of debate, especially in sports. While cannabis was once stigmatized in athletic circles, recent research and testimonies from professional athletes have sparked a reevaluation of its role. Today, many are asking: can medical marijuana enhance athletic performance or aid in recovery? Let’s explore the potential.

Metrics

Chargebee

SEPTEMBER 10, 2024

In the dynamic world of business, understanding the concept of a pricing model is like discovering a compass in the vast sea of market competition. It’s not just about assigning a price to your product or service; it’s about crafting a strategy that aligns with your business goals, market position, and customer expectations.

Pricing

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

Data

Panintelligence

SEPTEMBER 10, 2024

Key takeaways An overview of blockchain technology and its transformative potential in the insurance industry. The role of blockchain in enhancing data security, preventing fraud, and improving operational efficiency. How smart contracts, fraud detection, customer data management, and underwriting are revolutionized by blockchain. Considerations for implementing blockchain, including identifying value areas, choosing the right platform, and ensuring data security.

Blockchain

Chargebee

SEPTEMBER 10, 2024

In the bustling marketplace, setting the right price for your product or service can feel like navigating through a dense fog. However, understanding the importance of pricing strategies in marketing is akin to having a compass that guides you towards business success.

Pricing

Scytale

SEPTEMBER 10, 2024

We’ve all experienced firsthand the opportunities artificial intelligence has opened in the way we work. It automates routine tasks. It informs strategic decisions. It integrates into our daily business processes quickly and with ease. But AI’s big promises come with challenges. Ethical and regulatory risks, if ignored, could bring severe legal, financial, and reputational consequences.

Innovation