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Top 7 Reasons For Customer Churn in SaaS and Tips to Address Them

User Pilot

What are the reasons for customer churn in SaaS? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. Reducing churn is critical for SaaS because it cuts back customer acquisition costs and increases customer retention. Why is preventing churn critical for SaaS?

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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

I interviewed him for insights into how to build a global growth strategy, especially when it comes to localization. Highlights from Our Conversation Where Should SaaS Companies Localize [2 min clip] David walked through a step-by-step process to assess where SaaS and software companies should consider localizing.

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8 User Onboarding Case Studies to Learn From to Improve Your Onboarding Process

User Pilot

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Segment users by their role or goal as soon as possible to provide a personalized onboarding experience.

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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). In the language of SaaS, I churned. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks. Is There an Ideal Churn Rate for SaaS?

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

And there’s more and more bifurcation between the ‘haves’ – the fast growers – and the ‘have nots’ of SaaS than ever before. The new data reveals a similar picture for private SaaS startups. . The first call with a candidate is no longer an interview; it instead needs to be 100% focused on setting the hook.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

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What Brands Look for When Considering Acquiring Software Companies

FastSpring

Full Interview: Audio Only Full Interview: Video 3 Mergers and Acquisitions Insights From Carl Hargreaves 2 Main Reasons Brands Acquire Other Companies While there may be any combination of features about a business that make it attractive to buyers, it usually boils down to two main reasons a buyer is looking to buy in the first place.