SmartKarrot

OCTOBER 29, 2021

Tracking the right metrics to understand customer sentiments and business growth. All these metrics help the customer success teams in accessing the customer sentiments. These metrics can then come in handy in measuring the overall business growth in an organization.

Customer Success 10

Customer Success Part-Time CTO CTO Scale 10

Tom Tunguz

OCTOBER 24, 2021

Great to see a lot of repeat attendees and some new ones. A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. I’m Travis Bryant.

CTO Coach 120

CTO Coach Sales Hiring Sales Recruiting CTO Hire 120

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month? I do that a lot.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

SEPTEMBER 18, 2020

Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. And instead of investing in managers, people to manage a group of people, and get them motivated and keep them focused on metrics, we invested in a bunch of automation. This is how you demo it.

Sales Hiring 244

Sales Hiring CTO Hire Scale Investment 244

ProfitWell

JANUARY 2, 2020

Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. Marketing campaigns for B2C subscription companies should focus on driving trial and demo conversions, which is more powerful in low-touch sales situations.

B2C 52

B2C Subscription Payment Features Payments 52

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. This is not new. They might have focused on different areas, but applying the scientific method to marketing is not new.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

SaaStr

NOVEMBER 13, 2020

What about, as someone who’s gone from your own solo GP fund in 2012 to a team, how does a founder think about a new partner? Because, on the one hand it’s exciting, and what I see a lot today is founders often bond with a new partner. If I get picked, do I want the more experienced partner, the new partner?

Sales Recruiting 168

Sales Recruiting Development Team Review Technical Review Sales Hiring 168

Crafty CTO

MAY 1, 2020

As nicely illustrated in the book, this gets you a slice that works: In week 1, we aim to carve out, build, and demo our first slice, beginning a pattern that will continue throughout the cycle. The identified slice needs to be small enough to execute in a few days, and if possible, something novel, new to us.

Underperforming Technical Team 52

Underperforming Technical Team Software Review New CTO Scale 52

Outseta

NOVEMBER 19, 2019

Just as a CTO may have to explain the importance of technical projects to a CEO, the CMO needs to educate the CEO on the various ways marketing can drive their business. Beyond that, with new data privacy laws attribution is actually becoming more difficult and less possible than it was 5 or 10 years ago. Look for a new team.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

Sales Hacker

NOVEMBER 3, 2017

When you’re selling perfume to strangers through a (scent-free) screen, you’ve got three key levers: Language : turn a “perfume sample pack” into “fragrance wardrobe”, Demo : touch the product, use it, show your love for it, so the customer can follow and. The New Sales is about Relationships. Metrics matters.

Sales 91

Sales New CTO AI CTO 91