Remove Customer Success Remove Software Development Remove Strategy Remove Underperforming Technical Team
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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy?

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. They also manage finances and supervise one or more engineering teams. Average salary: $196,172/yr.

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6 Customer Success Mistakes that Leaders make

CustomerSuccessBox

Since the last 5 years, Customer Success has become a buzzword in not only the B2B SaaS industry but several other industries too. As companies have started understanding the benefits of customer success, they have started rushing into the field in the hope of getting quick returns on their investment.

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Engineering Customer Success Processes for Maximum Impact

Valuize Consulting

How were your company’s customer success processes created? Perhaps it was fueled by all of the strategic expertise, funding and time required to develop a category-leading customer success strategy—one that transforms your company’s revenue retention and expansion metrics. That’s a false hope.

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22 Sales Buzzwords You Love to Hate – and How to Use Them the Right Way

Sales Hacker

But that doesn’t mean they’re all bad. That thing reps do where they call every lead every day until the customer finally picks up the phone? Yeah, that’s not a strategy, it’s a tactic – and not a great one at that. A strategy is how a team plans to reach their overarching goals and all of the steps to get there.

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Product Analytics Guide for SaaS Products

User Pilot

We finish with an overview of product analytics tools that your team can benefit from. Product analytics are used not only by the product team but also by the customer success and the marketing team, as well as UX designers and devs. It focuses on measuring the performance of marketing campaigns or strategies.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

User Pilot

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In SaaS, as you develop your product and achieve product-market fit , you must consider the five user segments so you can improve product adoption and grow your business. What is the product adoption curve?